Remote opportunity at
unybrandsAmazon External Marketing Specialist
unybrands is a next-generation brand accelerator platform founded in 2020 that acquires, integrates, and scales digital-first consumer brands. Headquartered in Miami with several international offices, the…
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About This Role
unybrands is a next-generation brand accelerator platform founded in 2020 that acquires, integrates, and scales digital-first consumer brands. Headquartered in Miami with several international offices, the company operates a proprietary tech stack to expand brands across marketplaces, direct-to-consumer channels, and retail. They are currently hiring an Amazon External Marketing Specialist to drive targeted traffic to Amazon through paid social media, creator activations, affiliate networks, and AI-generated video advertisements. In this…
Job Description
unybrands is a next-generation brand accelerator platform founded in 2020 that acquires, integrates, and scales digital-first consumer brands. Headquartered in Miami with several international offices, the company operates a proprietary tech stack to expand brands across marketplaces, direct-to-consumer channels, and retail. They are currently hiring an Amazon External Marketing Specialist to drive targeted traffic to Amazon through paid social media, creator activations, affiliate networks, and AI-generated video advertisements.
In this role, you will build and run TikTok and Meta ad campaigns across multiple consumer brands, produce short-form video assets utilizing AI tools, and monitor results using Amazon Attribution. You will also manage affiliate partnerships on platforms like Levanta and Partner Boost, handle creator programs through Creator Connections, and track performance metrics on a regular basis. This remote position primarily operates within North American time zones and reports directly to the Director of Paid Acquisition.
This opportunity is well-suited for a detail-oriented marketing professional with hands-on experience in paid social media, affiliate programs, or external traffic generation linked to Amazon. The ideal candidate possesses an analytical mindset, experience with short-form or AI-generated video tools, and a strong understanding of relevant advertising policies.
Responsibilities
- Produce short-form video ads using AI video tools based on approved scripts and compliance standards
- Test multiple creative variations regularly to prevent ad fatigue and determine audience resonance
- Set up and oversee TikTok and Meta ad accounts and campaigns for multiple consumer brands
- Generate Amazon Attribution links for each advertisement to measure traffic and sales back to Amazon
- Monitor daily campaign performance, reallocate budgets to top performers, and pause underperforming ads
- Contribute to seasonal campaign execution including Prime Day, Black Friday, Cyber Monday, and Back-to-School
- Oversee brand presence on affiliate networks such as Levanta, Wayward, Partner Boost, and Roundforest
- Coordinate with brand managers to establish commissions, product deals, promotions, and verify inventory availability
- Engage with digital creators via Creator Connections and affiliate networks to direct traffic to Amazon
- Track and report key metrics such as spend, click-through rate, cost per click, conversions, and revenue impact
- Collaborate cross-functionally with brand managers and creative teams on messaging, assets, and promotions
- Maintain organized documentation for ad creatives, test results, affiliate partners, and standard operating procedures
Requirements
- Minimum of one year of experience in paid social, affiliate marketing, or external traffic programs with measurable Amazon impact
- Hands-on background managing campaigns within TikTok Ads Manager or Meta Ads Manager
- Experience developing short-form video advertisements, preferably utilizing AI video tools
- Working knowledge of the Amazon Attribution and Brand Referral Bonus programs
- Strong project management abilities spanning multiple consumer brands, campaigns, and platforms
- Analytical capability to pull reports and translate data into actionable optimizations
- Familiarity with advertising policies set by the FTC, Amazon, TikTok, and Meta regarding AI-generated content
Qualifications
- Experience utilizing creator and affiliate platforms like Creator Connections, Levanta, Wayward, Roundforest, and Partner Boost
- Familiarity with AI video tools such as Topview, Creatify, and Arcads, along with editing software like CapCut
- Prior experience running advertising campaigns for Amazon sellers or e-commerce brands
- Basic design, asset management, or organizational skills using tools like Monday.com and Excel
- Previous experience working within a startup environment or managing a multi-brand portfolio
Core Skills
Frequently Asked Questions
Answers are based only on the employer’s listing; where it doesn’t say, neither do we.
Is this position remote?
Yes, the role is remote, though work is conducted primarily within North American time zones.
What is the employment type?
The position is full-time.
What experience is required for this role?
Candidates must have at least one year of experience in paid social, affiliate marketing, or external traffic programs with measurable Amazon impact, along with hands-on campaign management in TikTok or Meta Ads Manager.
What is the salary for this position?
The salary is not stated in the job posting.
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