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CanonicalContent Marketing Manager
Canonical is hiring a content marketing manager to shape how the company communicates about its open source products. The role is remote and based in the…
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About This Role
Canonical is hiring a content marketing manager to shape how the company communicates about its open source products. The role is remote and based in the EMEA region. It reports to the Director or Head of Communications and works with product management, alliances, sales and marketing to share company news and manage how Canonical and its products are seen. The manager develops and carries out a content strategy that supports…
Job Description
Canonical is hiring a content marketing manager to shape how the company communicates about its open source products. The role is remote and based in the EMEA region. It reports to the Director or Head of Communications and works with product management, alliances, sales and marketing to share company news and manage how Canonical and its products are seen.
The manager develops and carries out a content strategy that supports business goals, search visibility and the brand. Responsibilities include running the content calendar from start to finish, keeping output efficient and consistent, and working with the web team to make pages work well for search engines and AI answer tools. The role also tracks and reports on programme KPIs, uses analytics to find improvements, and keeps messaging aligned so that campaigns get support across all channels.
Applicants need strong communication and stakeholder skills, experience producing authoritative content or leading large brand campaigns, and a portfolio of written work. The listing wants someone who understands consumer insight, measures results with data and can present them clearly, and who has curiosity about technology. Between two and seven years of background in a related area is expected. Practical familiarity with AEO, GEO and SEO, B2B technology marketing and project tools like Jira are pluses. The role involves international travel for company events, two to four times a year.
Responsibilities
- Build and deliver a content strategy linked to business goals, SEO and brand
- Run the content calendar from start to finish with clear processes
- Keep the writing standard high and the output consistent with the brand
- Collaborate with the web team to tune content for search and AI answer engines
- Track and report on content KPIs and find improvement opportunities
- Keep messaging aligned across marketing, product and brand groups
Requirements
- Excellent communication skills and the ability to influence stakeholders
- Understanding of communications and content strategy, including social media
- Experience producing authoritative content or leading large brand campaigns
- Portfolio of written work
- Strong strategic thinking rooted in consumer insight and brand understanding
- Data-driven approach to measuring and presenting results
- Between two and seven years of background in a related area
- Working business English, written and spoken
- Travel for events two to four times a year
Qualifications
- Familiarity with AEO, GEO and SEO practice
- Experience in B2B technology marketing or communications
- Experience shaping strategy for enterprise software content
- Experience with project tools such as Jira
- Technical curiosity about software and its challenges
Core Skills
Benefits
- Fully remote working
- Learning allowance of USD 2,000 per year
- Annual pay review, recognition rewards and holiday leave each year
- Parental leave and an employee assistance programme
- Chances to attend team sprints and visit new locations
- Priority Pass lounge access and upgrades on long-haul company trips
Frequently Asked Questions
Answers are based only on the employer’s listing; where it doesn’t say, neither do we.
Is the role remote?
Yes. The role is remote, with its base in the EMEA region and international travel for company events.
What portfolio is required?
A portfolio of written work is required, showing that the candidate has produced authoritative and engaging content.
What salary does the role offer?
The posting does not state a salary. It says base pay depends on location, experience, knowledge and skills, and that some roles may be eligible for bonuses or sales incentives.
Sample Interview Questions
AI-generated questions tailored to this specific role — a preview of the full practice set.
