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TrafileaCRO Manager – Growth & Conversion Optimization
Trafilea is hiring a remote CRO Manager – Growth & Conversion Optimization to oversee the complete experimentation lifecycle. Trafilea operates as a consumer technology platform for…
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About This Role
Trafilea is hiring a remote CRO Manager – Growth & Conversion Optimization to oversee the complete experimentation lifecycle. Trafilea operates as a consumer technology platform for transformative brand growth, scaling digitally native direct-to-consumer brands with a global footprint and presence in major retailers like Amazon, Walmart, and Nordstrom. Managing over one billion dollars in cumulative revenue and serving more than twelve million customers, the organization utilizes automation, artificial intelligence, and…
Job Description
Trafilea is hiring a remote CRO Manager – Growth & Conversion Optimization to oversee the complete experimentation lifecycle. Trafilea operates as a consumer technology platform for transformative brand growth, scaling digitally native direct-to-consumer brands with a global footprint and presence in major retailers like Amazon, Walmart, and Nordstrom. Managing over one billion dollars in cumulative revenue and serving more than twelve million customers, the organization utilizes automation, artificial intelligence, and growth marketing.
This role suits professionals who want to own the end-to-end conversion rate optimization process, from uncovering funnel weaknesses to translating customer insights into tangible business growth. The CRO Manager will establish testing standards, anchor decision-making in reliable data, and collaborate across multiple departments including product, acquisition, creative, and data teams.
Responsibilities
- Manage the complete CRO process covering problem identification, hypothesis creation, prioritization, execution, and analysis
- Identify conversion issues throughout the customer journey across checkout, landing pages, product detail pages, pricing, messaging, and quizzes
- Formulate qualitative and quantitative hypotheses grounded in data and ranked by business impact
- Act as the primary conversion rate optimization authority guiding growth, acquisition, product, creative, and data teams
- Collaborate with acquisition and creative units to align messaging and partner with product and execution groups on tests
- Maintain strict testing standards that involve proper segmentation, clean configurations, accurate key performance indicators, and valid conclusions
- Document hypotheses, anticipated results, conclusions, and subsequent steps while declining low-value test requests
- Connect conversion learnings to retention, revenue, and acquisition efficiency to support data-backed business choices
- Promote experimentation maturity and foster an internal culture centered on speed, ownership, and rapid learning
Requirements
- Four to six or more years of professional experience in CRO, growth, experimentation, or performance-driven positions
- At least two years of leadership experience managing teams
- Background working within high-volume, fast-paced direct-to-consumer or eCommerce environments
- Demonstrated capability to analyze funnel bottlenecks and establish strong hypotheses based on data
- Proven skill in prioritizing projects according to potential business impact
- Familiarity with acquisition contexts, creative logic, and broader funnel dynamics beyond standard optimization tools
Core Skills
Benefits
- Paid time off
- USD competitive salary
Frequently Asked Questions
Answers are based only on the employer’s listing; where it doesn’t say, neither do we.
Is this position remote?
Yes, the posting specifies that the role is 100 percent remote.
What is the employment type?
The employment type is full-time.
What experience is required for this role?
Candidates must have four to six or more years of experience in CRO, growth, experimentation, or performance-driven roles, including at least two years of team leadership experience and background in fast-paced eCommerce or direct-to-consumer businesses.
What salary does the position offer?
The specific salary amount is not stated in the job posting, though it mentions a USD competitive salary.
Sample Interview Questions
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