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BraftonDigital Experience Specialist - Canada
Brafton operates as a prominent global content marketing agency with established international offices, focusing on result-driven digital strategies that enhance SEO, social metrics, and lead generation…
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About This Role
Brafton operates as a prominent global content marketing agency with established international offices, focusing on result-driven digital strategies that enhance SEO, social metrics, and lead generation for various clients. The organization is currently hiring a full-time Digital Experience Specialist to operate remotely across Canada within the UX and Brand Experience division. This pivotal role centers on guiding client website redesign projects from the initial research and architecture stages through content…
Job Description
Brafton operates as a prominent global content marketing agency with established international offices, focusing on result-driven digital strategies that enhance SEO, social metrics, and lead generation for various clients. The organization is currently hiring a full-time Digital Experience Specialist to operate remotely across Canada within the UX and Brand Experience division. This pivotal role centers on guiding client website redesign projects from the initial research and architecture stages through content creation, page building, and testing phases. The professional will additionally participate in brand consultancy, market research, and broader user experience initiatives to deliver impactful client outcomes.
The position requires an independent contributor who spends the majority of their time executing web optimization tasks, communicating with internal departments and clients, and handling supplementary duties. Responsibilities involve analyzing metrics, executing content audits, building navigation layouts, developing pages through platforms like WordPress, HubSpot, and Webflow, and performing quality assurance across browsers. Candidates should possess a strong foundation in user experience, digital strategy, or content marketing, along with familiarity with visual page builders and spreadsheet tools. The compensation package includes a base salary between USD 45,000 and 55,000 per year, supplemented by commissions, a Health Savings Account, a pension plan, paid time off, and flexible remote scheduling.
Responsibilities
- Analyze website metrics to generate strategic recommendations and lead content audits
- Develop information architecture and intuitive navigation structures
- Design and construct web pages utilizing platforms such as WordPress, HubSpot, and Webflow
- Partner with project managers to co-lead project delivery processes
- Conduct quality assurance reviews on built pages for accuracy and cross-device consistency
- Execute qualitative research including stakeholder interviews and persona creation
- Perform heuristic evaluations, gap analyses, and information architecture audits
Requirements
- Minimum of two years of relevant experience in web design, digital strategy, user experience, or content marketing
- Strong written, verbal, and visual communication skills
- Proficiency with spreadsheet applications including Excel and Google Sheets
- Working knowledge of user experience, conversion rate optimization, and content best practices
- Access to stable internet and professional-grade hardware
Qualifications
- Bachelor degree
- Experience using visual page builders such as Elementor and Webflow
- Fluency in CSS
Core Skills
Benefits
- Commission on top of salary
- Health Savings Account
- Pension plan
- Paid vacation
- Flexible remote schedule
Frequently Asked Questions
Answers are based only on the employer’s listing; where it doesn’t say, neither do we.
Is this position remote?
Yes, this is a fully remote position open to candidates located across Canada.
What is the salary for the Digital Experience Specialist role?
The compensation ranges from USD 45,000 to 55,000 per year, with additional commission, pension, and Health Savings Account benefits included.
What experience is required for this job?
Applicants must have a minimum of two years of relevant experience in web design, digital strategy, user experience, or content marketing.
What tools and platforms will I need to use?
The role involves working with CMS platforms and page builders like WordPress, Elementor, Webflow, and HubSpot, as well as spreadsheets.
Sample Interview Questions
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