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Remote opportunity at
Google FiberDirector of Brand and Marketing Strategy
Google Fiber is seeking a remote Director of Brand and Marketing Strategy to join its Customer Engagement leadership team on a full-time basis. This high-profile position…
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About This Role
Google Fiber is seeking a remote Director of Brand and Marketing Strategy to join its Customer Engagement leadership team on a full-time basis. This high-profile position reports directly to the Chief Growth Officer and interacts frequently with the Chief Executive Officer, Chief Operating Officer, and Chief Product and Technology Officers. The ideal candidate possesses an entrepreneurial, results-oriented, analytical, and creative mindset to oversee brand development, product marketing, growth initiatives, and…
Job Description
Google Fiber is seeking a remote Director of Brand and Marketing Strategy to join its Customer Engagement leadership team on a full-time basis. This high-profile position reports directly to the Chief Growth Officer and interacts frequently with the Chief Executive Officer, Chief Operating Officer, and Chief Product and Technology Officers. The ideal candidate possesses an entrepreneurial, results-oriented, analytical, and creative mindset to oversee brand development, product marketing, growth initiatives, and communications.
This role suits a seasoned leader capable of guiding a multi-disciplinary team of writers, designers, publicists, and marketing professionals numbering over 20 internal and contracted staff, plus external agencies. The appointee will shape go-to-market strategies, lead visual identity narratives, expand social media and influencer channels, and direct public relations. Responsibilities span digital advocacy, generative engine optimization, executive communications, and cross-functional alignment across legal, finance, engineering, product, and marketing departments.
Google Fiber operates as an internet service provider focused on expanding customer acquisition and lifetime value through innovative offerings like multi-gig internet. The application window is open until at least October 12th, 2026, though business needs may alter this timeline.
Responsibilities
- Lead a creative team of writers, designers, artists, and publicists to evolve the company brand narrative and visual identity.
- Collaborate across departments to integrate the brand story across customer communications, digital platforms, e-commerce, sales, and direct marketing channels.
- Direct creative production across video, digital, out-of-home, and direct mail media while managing budgets and vendor relationships.
- Oversee public relations, press, and rapidly growing social media and influencer channels.
- Determine go-to-market strategies and product marketing plans for residential and commercial customer growth in existing and expansion markets.
- Evolve quantitative and qualitative consumer focus group research programs and consumer insights.
- Drive digital-first brand principles, generative engine optimization strategies, and educational platform content.
- Manage a team of over 20 employed and contracted marketing professionals alongside multiple agencies.
Requirements
- Bachelor's degree or equivalent practical experience.
- Minimum of 10 years of progressive leadership experience in brand strategy, product marketing, growth marketing, communications, or related fields within consumer products, B2C technology, or B2C telecommunications.
- Demonstrated ability to drive consensus and execute complex programs within an ambiguous, fast-paced environment.
- Demonstrated executive-level experience driving strategic outcomes through direct interaction with C-suite leadership.
Qualifications
- MBA or Master's degree in Marketing, Strategy, Business Administration, Digital Marketing, General Management, Communications, Psychology, Analytics, or a related field.
- Seven years of marketing experience in a consumer enterprise featuring a recurring revenue business model.
- Background as a business line leader with a proven record of customer growth or profit-and-loss responsibility.
- Demonstrated fluency in digital marketing.
- Experience in consumer product positioning, marketing, and/or packaging.
- Background in both B2C and B2B environments.
- Residency in one of the company's serviceable metro areas is preferred.
Core Skills
Benefits
- Bonus opportunities
- Comprehensive benefits package
Frequently Asked Questions
Answers are based only on the employer’s listing; where it doesn’t say, neither do we.
Is this position remote?
Yes, this is a remote role, though candidates living in one of the company's serviceable metro areas are preferred.
What is the employment type?
This is a full-time position.
What is the salary range for this role?
The posting states that the US base salary range is between $350,000 and $375,000 plus bonus and benefits, varying based on location.
When does the application window close?
The application window remains open until at least October 12th, 2026, though it may close earlier or later based on business needs.
Does the posting specify the exact team size?
Yes, the role involves leading a team of over 20 employed and contracted marketing professionals as well as multiple agencies.
Sample Interview Questions
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