Remote opportunity at
NewselaDirector, Sales (Core & Supplemental)
Newsela, an educational technology company offering AI-powered classroom solutions, is seeking a remote Director, Sales (Core & Supplemental) . Reporting to the Senior Director of Sales,…
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About This Role
Newsela, an educational technology company offering AI-powered classroom solutions, is seeking a remote Director, Sales (Core & Supplemental) . Reporting to the Senior Director of Sales, this full-time exempt position involves leading and scaling the organization responsible for selling both core curriculum and supplemental portfolios. The role suits a strategic sales leader who can balance national supplemental strategies with state-level core adoptions, particularly building upon initial success in California. This…
Job Description
Newsela, an educational technology company offering AI-powered classroom solutions, is seeking a remote Director, Sales (Core & Supplemental). Reporting to the Senior Director of Sales, this full-time exempt position involves leading and scaling the organization responsible for selling both core curriculum and supplemental portfolios. The role suits a strategic sales leader who can balance national supplemental strategies with state-level core adoptions, particularly building upon initial success in California. This professional will guide frontline managers, oversee regional go-to-market execution, establish revenue forecasts, and collaborate with district and state education leaders.
Key duties include managing talent acquisition, coaching sales teams using methodologies like MEDDPICC, and maintaining pipeline coverage. The position requires traveling up to 30 to 40 percent of the time to assist with field execution and engage directly with superintendents, county office leaders, and state adoption decision-makers. The successful candidate will also serve as a vital link between the field and internal departments such as Product, Field Marketing, and Finance to inform future product development and market strategies.
Newsela operates entirely remotely and offers comprehensive health and wellness coverage, a monthly technology stipend for remote work, inclusive family support benefits, a 401(k) plan with an employer match, flexible time off alongside a company winter break, and an annual professional development allowance.
Responsibilities
- Meet or exceed regional sales targets for new logo acquisition and product expansion across core and supplemental portfolios.
- Recruit, hire, coach, and retain frontline Account Executives handling adoption and open territories.
- Deliver accurate monthly, quarterly, and annual regional revenue forecasts while maintaining a minimum 2.5x pipeline-to-quota coverage.
- Conduct routine pipeline and deal reviews with Sales Managers and Senior Account Executives using MEDDPICC and Gong insights.
- Travel up to 30 to 40 percent regionally to co-sell and build relationships with superintendents, county leaders, and state adoption decision-makers.
- Shape and execute go-to-market strategies for core and supplemental subjects across unique territory needs.
- Partner cross-functionally with executive leadership, Product, Field Marketing, Customer Success, Enablement, Finance, and Operations.
- Supervise CRM usage in Salesforce and apply AI sales tools to optimize territory prioritization and deal flow analytics.
Requirements
- Minimum of 10 years of total K-12 sales experience within EdTech and instructional materials
- Minimum of 5 years focused specifically on K-12 core curriculum sales
- Minimum of 4 years of sales leadership experience as a second-line leader or Senior Sales Manager leading quota-carrying teams to a collective annual revenue target of $8 million or more
- Demonstrated experience leading or executing multi-year core curriculum adoption campaigns aligned with state board approvals, district funding streams, and procurement cycles
- Extensive experience navigating large enterprise district accounts of 20,000 or more students and managing high-stakes school board and state-level approvals
- Proficiency in sales methodologies such as MEDDPICC and Challenger, along with tech stacks including Salesforce, Gong, and Salesloft
- Willingness to travel up to 30 to 40 percent of the time
- Legal authorization to work in the United States and successful completion of a pre-employment background check
Qualifications
- Bachelor's degree in Business, Education, or a related field, or equivalent practical experience
- Direct background in Core ELA/ELD curriculum sales
Core Skills
Benefits
- Comprehensive medical benefits with employer contributions to premiums and Health Savings Accounts
- Additional health perks including gym reimbursement, pet insurance, free Calm app access, and Rocket Lawyer
- Monthly tech stipend for remote work needs
- Inclusive family benefits including parental leave, fertility support, and adoption support
- 401(k) plan with employer match
- Flexible paid time off, paid sick time, company holidays, and a winter break from December 24th to January 1st
- Annual learning and development allowance for external training, classes, workshops, and conferences
Frequently Asked Questions
Answers are based only on the employer’s listing; where it doesn’t say, neither do we.
Is this position remote?
Yes, Newsela is a fully remote company and provides a monthly technology stipend to support home office needs.
What is the travel requirement for this role?
The position requires traveling up to 30 to 40 percent of the time within the region to co-sell, model leadership behaviors, and build relationships with district and state decision-makers.
What experience is required for applicants?
Applicants must have at least 10 years of K-12 sales experience with 5+ years focused on core curriculum sales, plus a minimum of 4 years in sales leadership managing teams to an $8M+ annual revenue target.
What is the salary for this position?
The posting does not specify a salary.
How do I apply for this job?
The posting does not specify application instructions other than noting that all offers are contingent upon a successful background check.
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