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CookUnityHead of B2B Sales
CookUnity seeks a Head of B2B Sales to spearhead its next growth phase by scaling revenue and establishing a repeatable sales engine. Operating within an entrepreneurial…
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About this role
Head of B2B Sales at CookUnity is a full-time role. Work arrangement: Remote. Location: Not specified. The listed pay is USD 230,000 - 280,000/yr. It was posted on Nov 5, 2026. This listing is paused and not taking applications at the moment.
Job Description
CookUnity seeks a Head of B2B Sales to spearhead its next growth phase by scaling revenue and establishing a repeatable sales engine. Operating within an entrepreneurial and fast-paced startup environment, this position focuses heavily on the healthcare vertical and broader commercial markets such as foodservice, retail, institutional, and distribution channels. The organization functions as a chef-to-consumer platform that connects independent culinary creators with nationwide customers, delivering millions of meals annually while expanding into nutrition and healthcare marketplaces.
The incoming leader will own the complete sales funnel, balancing direct hands-on selling with the structural development of a high-performance commercial team. Core duties involve designing growth strategies, managing quotas, cultivating executive relationships with major operators and distributors, and instituting rigorous CRM and forecasting practices. This position suits a commercial professional with deep expertise in complex B2B sales cycles, pipeline generation, and team leadership within high-growth settings. Total annual compensation ranges between $230,000 and $280,000, supplemented by comprehensive benefits including stock options, health coverage, unlimited paid time off, and various wellness perks.
Responsibilities
- Design and execute a sales strategy targeting a path to $100 million in revenue across foodservice, retail, institutional, and distribution channels
- Prioritize accounts and segments based on revenue potential, profitability, sales cycles, and operational fit
- Translate growth goals into annual plans, quarterly targets, territory coverage, and individual quotas
- Generate qualified pipeline and personally lead strategic pursuits, major negotiations, and senior relationships with key customers and distributors
- Navigate complex procurement, culinary, operations, finance, and executive buying processes
- Build, recruit, coach, and manage a high-performance sales team covering business development, account execution, account management, and operations
- Implement disciplined CRM utilization, pipeline reviews, forecasting, and standardized sales playbooks
Requirements
- Demonstrated track record of scaling B2B revenue and building high-performing sales teams within growth-stage businesses
- Experience owning the full sales funnel from lead generation to closing and account expansion
- Strong command of consultative selling, complex account development, negotiation, pipeline management, and forecasting
- Evidence of recruiting, coaching, and retaining sales talent with established performance standards
- Experience selling into foodservice, retail, institutional, distribution, or similarly complex B2B markets
- Commercial and financial judgment regarding pricing, margins, cost to serve, and contract economics
Qualifications
- Prior experience winning retail accounts
- Established relationships in relevant channels such as corporate markets and healthcare
Core Skills
Benefits
- Health insurance coverage
- 401k plan
- Stock options plan granted on day one
- Eligibility for a bi-annual performance bonus
- Unlimited paid time off
- Four-week paid sabbatical after five years of service
- Paid family leave
- Compassionate leave of 3-5 days when needed
- Enterprise access to ChatGPT and Claude
- Monthly CookUnity meal credits
- Wellness perks including fitness subsidies
- Personalized Spanish coach
Frequently Asked Questions
Answers are based only on the employer’s listing; where it doesn’t say, neither do we.
What is the salary for the Head of B2B Sales role?
The pay range for this position is between $230,000 and $280,000 per year, with final rates determined by candidate experience, skills, abilities, internal equity, and market alignment.
What are the core duties of this position?
The role owns the entire sales funnel from lead generation to closing and account expansion, requiring both hands-on selling and the creation of a repeatable sales engine across foodservice, retail, institutional, and distribution channels.
What perks and benefits are offered?
Benefits include health insurance, a 401k plan, stock options granted on day one, unlimited paid time off, paid family leave, bi-annual performance bonuses, monthly meal credits, fitness subsidies, and a four-week paid sabbatical after five years.
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