Remote opportunity at
DescriptHead of Enterprise Marketing
Descript seeks a Head of Enterprise Marketing to spearhead its transition upmarket, targeting consolidated enterprise contracts and high-fit accounts. Backed by prominent investors and boasting millions…
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About This Role
Descript seeks a Head of Enterprise Marketing to spearhead its transition upmarket, targeting consolidated enterprise contracts and high-fit accounts. Backed by prominent investors and boasting millions of users, Descript develops an AI-powered, intuitive editing software for audio and video content. This strategic builder position requires an experienced professional to design comprehensive enterprise demand playbooks, establish ideal customer profiles, and manage vertical prioritization frameworks. In this capacity, you will share accountability…
Job Description
Descript seeks a Head of Enterprise Marketing to spearhead its transition upmarket, targeting consolidated enterprise contracts and high-fit accounts. Backed by prominent investors and boasting millions of users, Descript develops an AI-powered, intuitive editing software for audio and video content. This strategic builder position requires an experienced professional to design comprehensive enterprise demand playbooks, establish ideal customer profiles, and manage vertical prioritization frameworks.
In this capacity, you will share accountability for upmarket pipeline targets alongside the Sales department, collaborate with Product teams to optimize self-serve-to-enterprise conversion pathways, and partner with Growth, Paid, and RevOps units to ensure rigorous measurement. Responsibilities span campaign creation, account-based marketing execution, lifecycle nurturing sequences, and high-touch deal acceleration initiatives such as executive roundtables.
This is a remote position offering a base salary between USD 180,000 and 230,000 per year, accompanied by comprehensive perks including flexible vacation time, a robust healthcare plan, 401k matching, and catered lunches.
Responsibilities
- Co-own upmarket pipeline targets with Sales and share accountability for sourced and influenced pipeline volume.
- Build and execute an enterprise demand playbook covering ideal customer profile definition, target account selection, channel mix, and campaign design.
- Develop a vertical prioritization framework to determine target industries and enterprise segments.
- Design account-based marketing programs tailored to high-fit accounts and maintain an annual marketing calendar.
- Partner with Product and Sales to design self-serve-to-enterprise conversion experiments and lifecycle nurture sequences.
- Track channel efficiency, inbound interest, and program performance using modern marketing operations frameworks.
- Collaborate daily with Sales on account priorities, ABM strategies, and pipeline reviews.
- Direct high-touch deal acceleration programs like executive roundtables and leadership-level events in coordination with Field Marketing.
Requirements
- Minimum of 8 years of B2B marketing experience
- At least 3 years of experience building or scaling an upmarket or enterprise demand motion
- Experience working at a product-led growth company with knowledge of self-serve-to-enterprise conversion
- Consumer-to-B2B crossover marketing experience
- Strong analytical skills with a track record of building utilized measurement frameworks
- Demonstrated experience co-owning pipeline targets collaboratively with a Sales team
Qualifications
- Deep familiarity with modern account-based marketing tooling and CRM or marketing automation platform integration
- Experience building or deeply partnering with AI-native marketing operations and workflows
- Background in software as a service, media technology, or creative tooling
Core Skills
Benefits
- Generous healthcare package
- 401k matching program
- Catered lunches
- Flexible vacation time
Frequently Asked Questions
Answers are based only on the employer’s listing; where it doesn’t say, neither do we.
Is this position remote?
Yes, this role is listed as remote, though Descript notes a handful of opportunities throughout the year for in-person collaboration.
What is the salary range for the Head of Enterprise Marketing role?
The base salary range is USD 180,000 to 230,050 per year, with final offers determined by factors such as prior experience, expertise, location, and level.
What experience is required for this job?
Candidates must have at least 8 years of B2B marketing experience, including a minimum of 3 years building or scaling an upmarket or enterprise demand motion, alongside product-led growth company experience.
Sample Interview Questions
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