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InMobiLead Account Strategist - Paid Search
This on-site lead role is based in Lucknow with InMobi, a technology company whose advertising business runs an agentic advertising platform. The listing title is Lead…
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About This Role
This on-site lead role is based in Lucknow with InMobi, a technology company whose advertising business runs an agentic advertising platform. The listing title is Lead Account Strategist - Paid Search, while the posting refers to it as Lead - Account Specialist within a Microsoft search advertising partnership. Under that partnership, InMobi manages search inventory and transactions across Bing for Microsoft. The lead manages a set of key and strategic…
Job Description
This on-site lead role is based in Lucknow with InMobi, a technology company whose advertising business runs an agentic advertising platform. The listing title is Lead Account Strategist - Paid Search, while the posting refers to it as Lead - Account Specialist within a Microsoft search advertising partnership.
Under that partnership, InMobi manages search inventory and transactions across Bing for Microsoft. The lead manages a set of key and strategic client accounts and works with Sales and account management leaders to hit revenue goals, drive feature uptake and reach client objectives. The role also involves mentoring a group of account strategists on the team, producing reports, managing opportunities, and carrying out tactical search optimizations.
The posting suits a search or digital advertising professional who understands CPA, CPM, CPC, lead generation and direct response, is strong with Excel and SQL, and makes decisions from clear priorities. The company describes its culture around thinking big, passion, accountability and ownership with freedom, and provides meals each day, plus gym and yoga sessions and training resources.
Responsibilities
- Manage a portfolio of key and strategic client accounts, working toward revenue goals, feature adoption and client objectives
- Build trusted-advisor relationships with clients and the account team through careful service and data-driven advice
- Produce client reports and manage opportunities
- Carry out tactical search optimizations and feature adoption work
- Coach a cohort of account strategists, sharing feedback and guidance
- Support Sales and account management leaders on assigned clients
Requirements
- Substantial search engine marketing experience, with the posting listing 10 or more years in that field
- Deep grasp of online advertising, covering lead generation, direct response, search marketing, CPC, CPM and CPA
- Advanced Excel skills, plus SQL for data manipulation and analysis
- Clear decision-making from defined priorities, and strong problem-solving across teams
- Excellent written and verbal communication
- Fluent English
Qualifications
- Bing Ads certification, listed as preferred
- Able to adjust quickly as business needs and procedures shift
- Self-motivation and willingness to contribute ideas
Core Skills
Benefits
- Daily meals
- Gym and yoga classes
- Training and tools for development
- Career progression through the company's learning program
Frequently Asked Questions
Answers are based only on the employer’s listing; where it doesn’t say, neither do we.
Is the role on-site?
Yes. The listing marks the role as on-site in Lucknow.
How much experience is required?
The posting asks for 10 or more years in search engine marketing. It also lists 8 or more years in search or digital media and 6 to 8 years in advertising overall, so the figures are inconsistent and are best confirmed with the employer.
Is a certification needed?
Bing Ads certification is listed as preferred, not required.
Is a salary stated?
No. The posting does not state a salary.
How do I apply?
The posting does not describe an application process. It directs readers to the company careers site for more on benefits and values.
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