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InnBucksMarketing Officer – Digital & Insights
InnBucks is seeking a Marketing Officer – Digital & Insights for a permanent role based in Harare, Zimbabwe. This position is suited for professionals with a…
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About This Role
InnBucks is seeking a Marketing Officer – Digital & Insights for a permanent role based in Harare, Zimbabwe. This position is suited for professionals with a background in marketing, analytics, or business who want to drive digital strategies and performance reporting. The successful candidate will oversee digital marketing initiatives, handle social media channels, run paid acquisition campaigns, and establish creator partnerships. Key duties involve gathering market intelligence, monitoring competitors, creating…
Job Description
InnBucks is seeking a Marketing Officer – Digital & Insights for a permanent role based in Harare, Zimbabwe. This position is suited for professionals with a background in marketing, analytics, or business who want to drive digital strategies and performance reporting.
The successful candidate will oversee digital marketing initiatives, handle social media channels, run paid acquisition campaigns, and establish creator partnerships. Key duties involve gathering market intelligence, monitoring competitors, creating customer segmentation models, and maintaining marketing analytics dashboards. The role also requires close cooperation with the brand team, external agencies, and the Retail & Business Bank to align digital insights with field activations.
Applications must be submitted by Friday, 13 November 2026, at 4 PM.
Responsibilities
- Plan and execute digital marketing and social media activities across platforms
- Manage paid digital acquisition campaigns including budgets and bidding strategies
- Build and maintain influencer and creator marketing partnerships
- Collaborate with the brand team and external agencies on digital campaigns and content
- Gather customer and market intelligence through competitor tracking and category analysis
- Develop and maintain customer segmentation models for targeted marketing
- Maintain marketing dashboards and report performance metrics to the Head of Marketing
- Evaluate campaign performance, return on investment, and channel efficiency
- Work with the Retail & Business Bank to connect digital insights with field activations
Requirements
- Hold a degree in Marketing, Business, Data, Analytics, or a related field
- Bring one to three years of experience in digital marketing, growth marketing, or marketing analytics
- Have hands-on experience running paid digital acquisition campaigns and managing budgets
- Possess working knowledge of social media management tools, digital analytics platforms, and dashboarding software such as Google Analytics, Meta Business Suite, Power BI, or Excel
Qualifications
- Experience within banking, fintech, or a fast-moving consumer-facing business
Core Skills
Benefits
- Negotiable remuneration to be discussed with the candidate selected for the permanent position
Frequently Asked Questions
Answers are based only on the employer’s listing; where it doesn’t say, neither do we.
Where is this job located?
The position is based in Harare, Zimbabwe.
What is the employment type?
This is a permanent, full-time employment opportunity.
What salary does the position offer?
The posting states that remuneration is negotiable and will be discussed directly with the successful candidate.
How can I apply?
Interested candidates need to send an application and detailed resume via email to the address provided in the source by Friday, 13 November 2026 at 4 PM, making sure to include the position title in the email subject line.
Sample Interview Questions
AI-generated questions tailored to this specific role — a preview of the full practice set.