Remote opportunity at
WhistleMeta Media Buyer - SaaS
Whistle is hiring a remote Meta Media Buyer to take charge of paid advertising campaigns on Facebook and Instagram for US service businesses. This position centers…
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About This Role
Whistle is hiring a remote Meta Media Buyer to take charge of paid advertising campaigns on Facebook and Instagram for US service businesses. This position centers on managing media buying strategy, analyzing campaign performance, and producing end-to-end creatives. The person in this role will build and scale lead generation campaigns, run systematic ad creative tests, and keep cost-per-lead targets at sustainable levels. This role suits professionals who want to work…
Job Description
Whistle is hiring a remote Meta Media Buyer to take charge of paid advertising campaigns on Facebook and Instagram for US service businesses. This position centers on managing media buying strategy, analyzing campaign performance, and producing end-to-end creatives. The person in this role will build and scale lead generation campaigns, run systematic ad creative tests, and keep cost-per-lead targets at sustainable levels.
This role suits professionals who want to work remotely and possess a strong background in running ad spend on Meta Ads Manager. Whistle operates at the intersection of performance analysis and creative production, requiring practitioners who can handle both the technical setup of ad sets and the development of campaign hooks, ad copy, and visuals.
Daily duties include establishing campaign architecture, building ad creative with tools like Canva and CapCut, monitoring budget allocation and bid strategies, executing continuous split tests, and tracking performance metrics such as CPL, CPA, CTR, ROAS, and Thumb-stop Rate.
Responsibilities
- Build, manage, and scale lead generation ad campaigns inside Meta Ads Manager
- Develop campaign hooks, copy, and visual creative using Canva and CapCut
- Monitor and optimize active ad sets, budget allocation, bid strategies, and audience targeting
- Design and execute split testing roadmaps for hooks, formats, visuals, and calls to action
- Track key performance indicators and deliver performance updates and insights
Requirements
- Three to five years of hands-on experience setting up, managing, and scaling ad spend on Meta Ads Manager
- Background running successful lead generation campaigns for US service-based businesses
- Proficiency in designing and editing ad creative using Canva and CapCut
- Ability to interpret campaign metrics and translate data into tactical adjustments
Core Skills
Frequently Asked Questions
Answers are based only on the employer’s listing; where it doesn’t say, neither do we.
Is this position remote?
Yes, the source posting explicitly states that the role is remote.
What is the employment type?
The posting specifies full-time employment.
What salary does Whistle offer for this role?
The salary is not stated in the job posting.
What experience is required to apply?
Candidates must have three to five years of hands-on experience in setting up, managing, and scaling ad spend on Meta Ads Manager, along with a background in lead generation for US service-based businesses.
Sample Interview Questions
AI-generated questions tailored to this specific role — a preview of the full practice set.