Remote opportunity at
PharmaEssentiaPE-CX & Digital Analytics Lead
PharmaEssentia is a biopharmaceutical innovator established in 2003 that focuses on creating novel biologics targeting challenging diseases within hematology and oncology. The company operates globally with…
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About This Role
PharmaEssentia is a biopharmaceutical innovator established in 2003 that focuses on creating novel biologics targeting challenging diseases within hematology and oncology. The company operates globally with a workforce dedicated to enhancing patient health and quality of life through advanced scientific research. The organization is seeking a PE-CX & Digital Analytics Lead to function as the internal subject matter expert for performance measurement within the PE-CX model. This position involves building…
Job Description
PharmaEssentia is a biopharmaceutical innovator established in 2003 that focuses on creating novel biologics targeting challenging diseases within hematology and oncology. The company operates globally with a workforce dedicated to enhancing patient health and quality of life through advanced scientific research.
The organization is seeking a PE-CX & Digital Analytics Lead to function as the internal subject matter expert for performance measurement within the PE-CX model. This position involves building analytics capabilities, analyzing digital performance across multiple channels, and translating complex data into actionable insights for deployment and investment choices. The person in this role will report directly to the Head of PE-CX & Digital Strategy and will collaborate closely with various internal departments as well as external platform partners.
This opportunity is suited for an analytics professional with extensive background in omnichannel performance, healthcare, or pharmaceutical environments. The role entails up to 25% travel and offers an annual salary spanning from $162,000 to $208,000, determined by factors such as geographic location and professional experience.
Responsibilities
- Design and manage the measurement frameworks used for PE-CX operations, focusing on metrics such as HCP prescription lift, consumer high-value actions, conversion rates, and funnel analysis
- Establish methodologies that connect customer engagement activities directly to tangible business outcomes
- Collaborate with the Data & AI Enablement team to define data requirements and optimize data collection processes for input accuracy and completeness
- Adapt measurement strategies as the PE-CX model grows into additional functional areas, customer segments, and channels
- Evaluate digital performance across web properties, paid media, CRM systems, and third-party platforms to determine campaign effectiveness
- Convert performance analytics into prioritized, actionable recommendations for optimizing platforms, channels, and campaigns
- Track active performance metrics to identify potential problems or opportunities prior to quarterly reviews
- Develop automated, self-serve dashboards to present PE-CX performance metrics clearly to internal stakeholders
- Perform targeted ad hoc analyses to support critical business decisions
- Assess emerging data sources, evaluation tools, and measurement methods to improve digital performance analysis
- Act as the business owner and translator for advanced analytics, machine learning, and artificial intelligence use cases
Requirements
- Seven or more years of professional experience in digital measurement, omnichannel performance, or commercial analytics within the pharmaceutical, biotechnology, or healthcare sectors
- Proven expertise in creating measurement frameworks and analyzing prescription lift, high-value actions, conversions, and funnel performance for both consumer and HCP channels
- Hands-on proficiency utilizing business intelligence and analytics tools while working directly with data
- Demonstrated ability to communicate complex performance data clearly to non-technical audiences
- Experience collaborating cross-functional with sales, marketing, and analytics partners
- Working knowledge of promotional deployment and measurement strategy for media
Qualifications
- Bachelor degree required, with a preference for a degree in statistics, analytics, marketing, or a related discipline
- Background in establishing analytics or measurement capabilities entirely from scratch
- Experience measuring performance across social media, organic and paid search, CRM, web properties, and third-party HCP platforms
- Demonstrated practical deployment of artificial intelligence use cases that delivered measurable value
- History of identifying and resolving measurement, interpretation, or attribution gaps that were previously missed
Core Skills
Benefits
- Comprehensive medical coverage
- Dental and vision insurance plans
- Generous paid time off
- 401(k) retirement plan featuring a competitive company match
- Medical and dependent care flexible spending accounts
- Monthly cell phone reimbursement of up to $150
- Employee Assistance Program
Frequently Asked Questions
Answers are based only on the employer’s listing; where it doesn’t say, neither do we.
What is the location and travel requirement for this role?
The position is based remotely in the U.S. and requires up to 25% travel.
What is the salary range for the PE-CX & Digital Analytics Lead position?
The expected salary range is $162,000 to $208,000 per year, with actual pay determined by factors including geographic location, qualifications, and experience.
Who does this position report to?
The PE-CX & Digital Analytics Lead reports directly to the Head of PE-CX & Digital Strategy.
Sample Interview Questions
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