Remote opportunity at
CanonicalSenior communications specialist - social media
Canonical is hiring a senior social media specialist for its communications team. The post is full-time and remote, based in EMEA, and reports to the Director…
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About This Role
Canonical is hiring a senior social media specialist for its communications team. The post is full-time and remote, based in EMEA, and reports to the Director of Communications. The brand sits inside the global open source community, and the specialist is expected to speak for the company across its channels. The specialist owns the communications strategy for several channels, with a strong emphasis on planning, message quality and delivering on…
Job Description
Canonical is hiring a senior social media specialist for its communications team. The post is full-time and remote, based in EMEA, and reports to the Director of Communications. The brand sits inside the global open source community, and the specialist is expected to speak for the company across its channels.
The specialist owns the communications strategy for several channels, with a strong emphasis on planning, message quality and delivering on schedule. Channel performance, content results and campaign outcomes are analyzed and reported on a regular basis. Expanding the enterprise audience and encouraging product uptake are stated objectives.
Creative output is a big part of the job. The specialist writes copy and produces assets that suit the brand's character and push audiences to act. The posting asks for an audience-first mindset, the use of current tools to read market sentiment, and work on awareness drives, product launches, webinar series and industry announcements.
The specialist also decides how the company's product range and learning content get packaged, and oversees how that material is distributed so that every channel stays aligned. Organic social is a process the specialist owns, which means setting its standards and running planning and distribution.
Candidates should understand best practice in technology communications and have deep experience on the main social platforms, with strong creative judgment. Hands-on skill with social management and analytics tools is needed, along with an analytical bent for building measurement frameworks that guide senior decisions. Interest in mentoring colleagues, sharp verbal and written communication, and the discipline to meet deadlines without lowering quality are also required. An interest in video and production is a bonus.
Responsibilities
- Take ownership of the communications strategy spanning several channels
- Analyze and report on channel performance, content results and campaign outcomes
- Help grow the enterprise audience and product uptake
- Write copy and make assets that push audiences to act
- Use current tools to read market sentiment
- Plan awareness work for campaigns, launches, webinars and industry announcements
- Package product offerings and educational material, and oversee distribution across channels
- Set standards and lead planning for organic social media
Requirements
- Grasp of best practice in technology communications
- Deep experience across the major social platforms, with strong creative judgment
- Practical skill with the tools used to run social channels and analyze them
- Analytical bent and the ability to build measurement frameworks
- Ability to work well with cross-functional colleagues
- Sharp verbal and written communication, with strong content marketing skills
- Discipline to prioritize and hit deadlines without cutting quality
- Readiness to travel up to four times annually for internal or external gatherings
Qualifications
- Interest in mentoring and developing a team
- Enthusiasm for video and production, with projects or firm views on video content
Core Skills
Benefits
- Fully remote setup with in-person team sprints
- Yearly USD 2,000 allowance for personal skill development
- Yearly pay review and recognition awards
- Paid annual leave and parental leave
- Confidential employee support program
- Chances to visit new cities and meet teammates in person
- Priority Pass access and upgraded seats on long-haul company trips
Frequently Asked Questions
Answers are based only on the employer’s listing; where it doesn’t say, neither do we.
Is the senior social media specialist role remote?
Yes. The posting says it is remote and placed in EMEA.
Who does this role report to?
It reports to the Director of Communications.
What does the role own?
The specialist owns the communications strategy across channels and runs organic social as a process.
Is a salary given?
No salary is stated. The posting says base pay depends on location, experience, knowledge and skills.
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