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115 VenturesSenior Creative Strategist (DTC / eCommerce)
115 Ventures operates as an e-commerce group focused on scaling consumer brands, including FurLife pet health products and TrySpartan beard care and grooming items. The organization…
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About This Role
115 Ventures operates as an e-commerce group focused on scaling consumer brands, including FurLife pet health products and TrySpartan beard care and grooming items. The organization is seeking a Senior Creative Strategist to build successful paid-social advertisements driven by market insights, customer research, and performance analytics. This position requires managing the complete creative workflow, which spans from initial concept creation and briefing to feedback delivery, iteration, and performance review. Suitable…
Job Description
115 Ventures operates as an e-commerce group focused on scaling consumer brands, including FurLife pet health products and TrySpartan beard care and grooming items. The organization is seeking a Senior Creative Strategist to build successful paid-social advertisements driven by market insights, customer research, and performance analytics. This position requires managing the complete creative workflow, which spans from initial concept creation and briefing to feedback delivery, iteration, and performance review. Suitable candidates possess a strong commercial mindset and expertise in direct-response marketing rather than traditional brand advertising or organic content creation. The role operates on an independent contractor basis.
Responsibilities
- Perform research on customers, markets, competitors, and products to uncover purchasing motivations and objections.
- Formulate creative hooks, angles, concepts, and testing hypotheses.
- Draft direct-response video scripts and detailed production briefs.
- Supply actionable feedback to designers and video editors.
- Review advertising performance metrics to isolate winning patterns and generate stronger concepts.
- Maintain documented records of tests, creative learnings, and results.
- Partner with media buyers, marketing leadership, and production teams.
Requirements
- At least five years of professional background in direct-response advertising, performance marketing, or creative strategy.
- At least three years of experience directing creative strategy specifically for direct-to-consumer or e-commerce brands.
- Demonstrated history of launching successful paid-social advertisements.
- Deep familiarity with Meta advertising and managing high-volume creative tests.
- Experience overseeing the full lifecycle from research through analysis and iteration.
- Proficiency with AI-driven tools for research, ideation, and analysis.
Qualifications
- Prior experience guiding or mentoring other creative strategists.
Core Skills
Benefits
- Base compensation ranging from USD 7,000 to 10,000.
- Uncapped performance compensation equal to 1 to 2 percent of ad spend.
- Support from a dedicated production team consisting of over 30 video editors, graphic designers, and project managers.
- Access to approved AI, research, and creative tools.
Frequently Asked Questions
Answers are based only on the employer’s listing; where it doesn’t say, neither do we.
What is the employment type for this role?
This position is offered as an independent contractor agreement on a full-time schedule.
What compensation is provided?
The compensation includes a base amount of USD 7,000 to 10,000 plus uncapped performance compensation equivalent to 1% to 2% of ad spend.
What experience is required to apply?
Applicants must have at least five years of professional experience in creative strategy, direct-response advertising, or performance marketing, with a minimum of three years dedicated to DTC or e-commerce brands.
Sample Interview Questions
AI-generated questions tailored to this specific role — a preview of the full practice set.