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Launch PotatoSenior CRO, Affiliate Marketing
Launch Potato is seeking a Senior CRO, Affiliate Marketing to join its remote-first team. As a discovery and conversion company operating profitable consumer brands like FinanceBuzz,…
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About This Role
Launch Potato is seeking a Senior CRO, Affiliate Marketing to join its remote-first team. As a discovery and conversion company operating profitable consumer brands like FinanceBuzz, All About Cookies, and OnlyInYourState, the organization focuses on driving predictable customer acquisition at scale. This role suits an execution-focused professional who can manage high-impact landing page and funnel tests while balancing competing internal and external metrics. The position involves hands-on building, multi-variate analysis,…
Job Description
Launch Potato is seeking a Senior CRO, Affiliate Marketing to join its remote-first team. As a discovery and conversion company operating profitable consumer brands like FinanceBuzz, All About Cookies, and OnlyInYourState, the organization focuses on driving predictable customer acquisition at scale. This role suits an execution-focused professional who can manage high-impact landing page and funnel tests while balancing competing internal and external metrics.
The position involves hands-on building, multi-variate analysis, launching, and reporting on test outcomes across high-traffic campaigns. The selected candidate will collaborate closely with copy, design, and media teams to optimize lead form pages end-to-end, handle quality assurance prior to launch, and document test results to inform future iterations. The company operates in a fast-paced environment where results and task ownership take precedence over routine activity.
Compensation for this full-time role includes a base salary ranging from USD 100,000 to 120,000 per year, determined by market rates and the company levels framework, along with a profit-sharing bonus and competitive benefits.
Responsibilities
- Execute continuous landing page and funnel optimizations across different device types and user journeys
- Perform hands-on building, multivariate analysis, launching, and reporting for high-traffic campaigns
- Conduct quality assurance on tests and optimizations to guarantee error-free implementation and accurate tracking
- Summarize and document test outcomes clearly to guide future optimization efforts
- Partner with optimization leads to maintain task velocity, reduce bottlenecks, and act as a subject matter expert for assigned verticals
- Collaborate across departments to gather inputs, finalize creative assets, and prepare launches efficiently
- Create and monitor comprehensive reports tracking multiple internal and external key performance indicators
Requirements
- Strong follow-through, task ownership, and a focus on driving tasks to completion
- Familiarity with direct response mechanics and high-volume testing environments in categories like financial services, home services, or insurance
- Demonstrated experience running A/B tests, conducting pre-launch quality assurance, and reporting on results
- Ability to update copy, layout, and page flows using testing tools or content management systems
- Working knowledge of analytics platforms such as Google Analytics or Looker
- Capacity to manage internal and external pressures to satisfy competing metrics
Qualifications
- At least five years of professional experience in a performance marketing or conversion rate optimization execution role
Benefits
- Profit-sharing bonus
- Competitive benefits package
Frequently Asked Questions
Answers are based only on the employer’s listing; where it doesn’t say, neither do we.
Is this position remote?
Yes, the posting indicates that the team is remote-first and operates across 18 countries.
What is the salary range for this role?
The base salary is between USD 100,000 and 120,000 per year, determined by market rates and the employer's levels framework.
What kind of prior experience is required?
Candidates must have at least five years of experience in performance marketing or CRO execution, including launching tests, owning strategy, and managing QA and implementation.
What additional compensation is offered beyond base pay?
The total compensation package includes a profit-sharing bonus and competitive benefits.
Sample Interview Questions
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