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IDERA SoftwareSenior Product Marketing Manager
IDERA Software seeks a remote Senior Product Marketing Manager to oversee how programmers discover, evaluate, and adopt the company's API products. This hands-on position bridges engineering,…
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About this role
Senior Product Marketing Manager at IDERA Software is a full-time role. Work arrangement: Remote. Location: Not specified. No salary is shown in this listing. It was posted on Oct 1, 2026. This listing is paused and not taking applications at the moment.
Job Description
IDERA Software seeks a remote Senior Product Marketing Manager to oversee how programmers discover, evaluate, and adopt the company's API products. This hands-on position bridges engineering, product management, and marketing, requiring the chosen professional to shape positioning, craft messaging, and produce technical content. The ideal candidate possesses a strong technical background, excellent writing capabilities, and a deep appreciation for user experience and developer journeys.
Daily duties involve collaborating closely with engineers and product leads to master technical features, designing go-to-market strategies for product launches, and writing clear developer-facing materials such as landing pages, comparison guides, and onboarding flows. Qualified candidates must be able to read code, test APIs independently, and translate complex concepts into straightforward language. The position operates fully remotely with flexible working hours, though applicants are required to work US hours featuring a six-hour overlap.
IDERA Software operates as an equal opportunity employer, ensuring all qualified applicants receive consideration regardless of protected characteristics. Candidates are encouraged to submit their resumes along with a brief note, writing samples, or code examples that demonstrate their technical communication skills.
Responsibilities
- Establish product positioning and messaging based on technical capabilities and evaluation methods
- Plan and execute product launches and feature releases
- Produce developer-focused content including landing pages, launch announcements, comparison guides, and email sequences
- Partner with engineering and product teams to understand technical specifications through reading documentation and testing APIs
- Collaborate on the developer journey to enhance onboarding flows, quickstarts, and evaluation experiences
- Perform customer interviews, win and loss reviews, and competitor analysis
- Track metrics related to activation, content performance, and adoption
- Represent the user perspective internally and the product externally
Requirements
- Have at least three years of experience in technical writing, developer marketing, product marketing, or developer content
- Possess a technical background with the ability to read code and participate in technical discussions
- Demonstrate exceptional writing abilities to convert complex concepts into clear, jargon-free content
- Show a strong understanding of user experience and content design
- Display native or near-native English fluency alongside strong verbal communication skills
- Work independently with a proactive, self-directed attitude
- Collaborate across cross-functional engineering and product teams
- Be available to work US hours maintaining a six-hour overlap
Qualifications
- Experience marketing APIs, infrastructure products, or developer tools
- Possess a portfolio or writing samples showcasing technical storytelling
- Familiarity with software development kits, developer portals, or API documentation tools
- Experience organizing hackathons, developer community programs, or technical events
Core Skills
Benefits
- Fully remote work arrangement
- Flexible working hours
- Meaningful ownership over the product experience
- Collaborative work culture
- Competitive compensation and benefits package
Frequently Asked Questions
Answers are based only on the employer’s listing; where it doesn’t say, neither do we.
Is this position remote?
Yes, this is a fully remote role with flexible working hours, though candidates must be willing to work US hours with a six-hour overlap.
What experience is required for this role?
Applicants must have at least three years of experience in technical writing, product marketing, developer marketing, or developer content, along with a technical background allowing them to read code.
What salary does this position offer?
The compensation details and salary figures are not specified in the job posting.
How do I apply for this job?
You can apply by sending your resume alongside a short note explaining your interest, along with any relevant writing or code samples.
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