Remote opportunity at
eBaconSenior Product Marketing Manager
eBacon, a financial technology software company based in Phoenix, Arizona, is hiring a Senior Product Marketing Manager for a full-time position that can be performed remotely…
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About This Role
eBacon, a financial technology software company based in Phoenix, Arizona, is hiring a Senior Product Marketing Manager for a full-time position that can be performed remotely within the USA or in a hybrid format in Phoenix. Known for developing innovative solutions focused on certified payroll and fringe benefit management for the construction sector, eBacon features an in-house development team and has received awards for its workplace culture and customer service.…
Job Description
eBacon, a financial technology software company based in Phoenix, Arizona, is hiring a Senior Product Marketing Manager for a full-time position that can be performed remotely within the USA or in a hybrid format in Phoenix. Known for developing innovative solutions focused on certified payroll and fringe benefit management for the construction sector, eBacon features an in-house development team and has received awards for its workplace culture and customer service.
This is the organization's inaugural product marketing position, requiring a hands-on professional to establish the product marketing function from the ground up. The selected candidate will collaborate closely with the product, sales, marketing, and operations groups to guide new features and products through development, positioning, and market release. Initial priorities involve managing a ready pipeline of upcoming feature rollouts, establishing repeatable launch processes, conducting product demonstrations, and preparing sales enablement materials.
As an AI-forward workplace, eBacon expects this individual to utilize daily artificial intelligence applications such as ChatGPT and Claude to accelerate the creation of launch content, conduct competitive research, analyze client feedback, and build reports. Success in this capacity includes ensuring timely feature releases, maintaining team alignment, and translating customer insights into actionable roadmap input for leadership.
Responsibilities
- Steer products and features through development stages to achieve coordinated operational, marketing, and sales rollouts.
- Design go-to-market strategies, release timelines, messaging guidelines, positioning frameworks, and launch checklists.
- Conduct product demonstrations for prospects, clients, and internal teams.
- Develop sales enablement resources including pitch decks, one-pagers, FAQs, battle cards, and objection guides.
- Contribute to the creation and optimization of product landing pages and web copy.
- Establish scorecards and dashboards to monitor adoption rates, revenue influence, engagement, and pipeline impact for releases.
- Gather post-release client feedback via interviews, surveys, support tickets, and sales interactions to inform leadership and the product roadmap.
Requirements
- Possess at least five years of professional background in product marketing, product management, or a closely related go-to-market discipline.
- Demonstrate experience creating a product marketing function or launch framework from initial conception.
- Bring practical background in B2B marketing contexts.
- Showcase a documented history of releasing products or features across multiple organizational departments.
- Exhibit strong writing abilities to translate technical software capabilities into customer advantages.
- Maintain daily hands-on familiarity with artificial intelligence tools such as ChatGPT and Claude.
- Hold legal authorization to work in the United States without current or future employer sponsorship.
Qualifications
- Background working in payroll, human capital management, or construction technology sectors.
- Practical knowledge utilizing customer relationship management and analytics platforms including Salesforce, HubSpot, and Google Analytics.
- Familiarity with artificial intelligence capabilities integrated into CRM and marketing platforms like HubSpot AI.
- Previous involvement in voice-of-the-customer programs or user research initiatives.
- Basic knowledge concerning search engine optimization and conversion rate optimization.
Core Skills
Benefits
- Monthly health allowance applicable toward medical, dental, vision, life, and other coverages
- Participation in a 401(k) retirement plan featuring an employer match of up to 6 percent
- Eligibility for performance-based financial bonuses
Frequently Asked Questions
Answers are based only on the employer’s listing; where it doesn’t say, neither do we.
Where is the Senior Product Marketing Manager position located?
The posting specifies that the role can be performed remotely across the USA or in a hybrid format in Phoenix, Arizona.
What is the employment type for this role?
This is a full-time employment opportunity.
What salary is offered for this position?
The provided job posting does not specify a salary.
What are the primary experience requirements?
Applicants must have at least five years of experience in product marketing, product management, or a related go-to-market function, along with experience building a product marketing function from scratch and hands-on familiarity with AI tools.
Sample Interview Questions
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