Remote opportunity at
KaratSenior Product Marketing Manager (United States)
Karat is a talent evaluation partner that helps technical leaders assess and benchmark engineering candidates at scale using live, AI-native scenarios and expert interviewers. The company…
Career Tools
About This Role
Karat is a talent evaluation partner that helps technical leaders assess and benchmark engineering candidates at scale using live, AI-native scenarios and expert interviewers. The company is currently seeking a Senior Product Marketing Manager to steer product messaging, launch strategies, and customer marketing initiatives. This fully remote position is open only to applicants living in FL, IL, MA, MO, OR, TX, and WA. In this hands-on, autonomous role, the successful…
Job Description
Karat is a talent evaluation partner that helps technical leaders assess and benchmark engineering candidates at scale using live, AI-native scenarios and expert interviewers. The company is currently seeking a Senior Product Marketing Manager to steer product messaging, launch strategies, and customer marketing initiatives. This fully remote position is open only to applicants living in FL, IL, MA, MO, OR, TX, and WA.
In this hands-on, autonomous role, the successful candidate will collaborate closely with the product, sales, and marketing departments. Responsibilities include shaping product positioning, building customer advocacy campaigns, executing product rollouts, creating sales enablement assets, and translating market insights into business decisions. The ideal applicant is proactive, possesses strong narrative skills, and can guide cross-functional projects independently from inception to completion.
Responsibilities
- Develop customer advocacy programs that highlight user impact and produce proof of value.
- Formulate distinct positioning and messaging that link product features to business outcomes.
- Plan and execute product launches to introduce new capabilities and encourage adoption.
- Design sales enablement tools such as presentations, product demos, and training assets.
- Gather market trends, competitor intelligence, and user feedback to influence product and marketing strategies.
Requirements
- Seven or more years of product marketing experience within B2B technology companies.
- Demonstrated history of leading at least one product launch targeting a U.S. or global audience.
- Prior involvement in creating or leading a customer marketing and advocacy initiative.
- Exceptional written communication skills in English with a talent for simplifying complex concepts.
- Residency in Florida, Illinois, Massachusetts, Missouri, Oregon, Texas, or Washington.
Core Skills
Frequently Asked Questions
Answers are based only on the employer’s listing; where it doesn’t say, neither do we.
Is this position remote?
Yes, the team operates entirely remotely, but applicants must reside in one of the following states: FL, IL, MA, MO, OR, TX, or WA.
What is the salary range for this role?
The base salary ranges from $113,244.60 to $169,063.20 per year, depending on the geographic location tier of the employee.
How many years of experience are required?
Candidates must bring seven or more years of product marketing experience in the B2B technology sector.
Does Karat offer immigration sponsorship for this role?
No, immigration sponsorship is not available for this position.
Sample Interview Questions
AI-generated questions tailored to this specific role — a preview of the full practice set.