Remote opportunity at
Placer.aiAccount Executive, CPG
Placer.ai is seeking a hunter-minded Account Executive, CPG to join its fully remote team on a full-time basis. The company provides a location analytics platform that…
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About This Role
Placer.ai is seeking a hunter-minded Account Executive, CPG to join its fully remote team on a full-time basis. The company provides a location analytics platform that delivers visibility into consumer behavior, physical locations, and market trends for organizations ranging from nonprofits to Fortune 500 companies. Recognized as a fast-growing tech enterprise, Placer.ai helps clients make data-informed choices regarding demand forecasting, store segmentation, and distribution. In this new business position, you…
Job Description
Placer.ai is seeking a hunter-minded Account Executive, CPG to join its fully remote team on a full-time basis. The company provides a location analytics platform that delivers visibility into consumer behavior, physical locations, and market trends for organizations ranging from nonprofits to Fortune 500 companies. Recognized as a fast-growing tech enterprise, Placer.ai helps clients make data-informed choices regarding demand forecasting, store segmentation, and distribution.
In this new business position, you will drive customer acquisition by hunting for net-new logos across the consumer packaged goods vertical. You will target CPG brands and manufacturers across categories like food and beverage, household goods, personal care, confectionery, and toys. Rather than taking over an existing portfolio, you will build a robust pipeline from scratch, engaging with trade marketing, category management, insights, and sales leaders. You will demonstrate how foot traffic data complements traditional panel and point-of-sale datasets from providers like Numerator, NielsenIQ, and Circana. Candidates must be comfortable conducting frequent meetings, managing accurate sales forecasts, and traveling up to 25% of the time for conferences and client gatherings.
The annual salary for this position ranges from $110,000 to $140,000, supplemented by potential sales commissions. Total rewards include medical, dental, and vision coverage, flexible time off, a 401(k) plan, and equity grants for eligible roles.
Responsibilities
- Source, secure, and close net-new accounts with CPG manufacturers and brands through outbound prospecting
- Own the complete sales lifecycle from initial outreach to finalized contracts
- Manage a robust pipeline targeting four times the monthly sales goal
- Conduct over 20 tailored platform demonstrations each month
- Position location intelligence alongside traditional data sources like syndicated point-of-sale and consumer panels
- Partner with pre-sales and post-sales teams to address complex multi-stakeholder deals across various corporate departments
- Deliver market feedback regarding the CPG vertical to product and marketing groups
- Maintain precise pipeline tracking and forecasting within Salesforce or a similar CRM
- Travel up to 25% for industry events and prospect meetings
Requirements
- At least five years of B2B software sales experience, including selling data, SaaS, or analytics solutions to CPG brands
- Demonstrated history of sourcing pipeline and securing net-new logos via outbound methods while meeting quotas
- Familiarity with the CPG industry go-to-market strategies, retail relationships, trade spend, and classes of trade
- Understanding of the CPG data ecosystem, such as consumer panels and point-of-sale records
- Proficiency in strategic sales methodologies like MEDDPICC or Command of the Message
- Experience utilizing Google Workspace applications
- Advanced proficiency with Salesforce or comparable CRM platforms
- Strong verbal and written communication abilities
Qualifications
- Bachelor of Arts or Bachelor of Science degree
- Established professional network spanning CPG sales, insights, trade marketing, or category management
- Background working at a CPG manufacturer, retailer, broker, or syndicated data organization
- Demonstrated ability or curiosity in using generative AI tools to enhance productivity and workflows
Core Skills
Benefits
- Annual base salary between $110,000 and $140,000
- Sales-based commission opportunities
- Medical, dental, and vision insurance coverage
- Flexible time off
- 401(k) retirement plan
- Equity awards for eligible roles
Frequently Asked Questions
Answers are based only on the employer’s listing; where it doesn’t say, neither do we.
Is this position remote?
Yes, the posting explicitly states that the role is fully remote.
What is the salary and compensation structure?
The annualized base pay range is $110,000 to $140,000 USD, with opportunities to earn sales-based commissions and additional benefits like equity awards and a 401(k).
What experience is required for this role?
Applicants must have a college-level education and at least five years of B2B software sales experience, including direct work selling analytics, data, or SaaS solutions to CPG brands or manufacturers.
Is travel required for this position?
Yes, travel is required up to 25% of the time for prospect meetings, conferences, and industry events.
Sample Interview Questions
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