Remote opportunity at
InstacartAccount Manager
Instacart is hiring an Account Manager II to support consumer packaged goods advertisers and agency partners on the Instacart Ads platform. Operating in a remote environment…
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About This Role
Instacart is hiring an Account Manager II to support consumer packaged goods advertisers and agency partners on the Instacart Ads platform. Operating in a remote environment under a flexible working model, this full-time position focuses on driving client growth, improving ad campaign performance, and expanding product adoption. The ideal candidate blends analytical capability with strong client-facing communication to serve as a trusted advisor. In this role, the professional will manage…
Job Description
Instacart is hiring an Account Manager II to support consumer packaged goods advertisers and agency partners on the Instacart Ads platform. Operating in a remote environment under a flexible working model, this full-time position focuses on driving client growth, improving ad campaign performance, and expanding product adoption. The ideal candidate blends analytical capability with strong client-facing communication to serve as a trusted advisor.
In this role, the professional will manage full-funnel media strategies, translate campaign metrics into actionable insights, and lead business reviews. Responsibilities also include handling upsell opportunities, resolving partner issues, and channeling customer feedback to internal product teams to help shape future enhancements. The position requires navigating a fast-paced environment where priorities evolve continuously.
Compensation varies depending on the permanent geographic location of the hire. Base salary ranges are set by state, with California, New York, Connecticut, and New Jersey ranging from $105,000 to $111,000 USD; Washington ranging from $101,000 to $106,500 USD; Oregon, Delaware, Maine, Massachusetts, Maryland, New Hampshire, Rhode Island, Vermont, District of Columbia, Pennsylvania, Virginia, Colorado, Texas, Illinois, and Hawaii ranging from $96,000 to $101,500 USD; and all other states ranging from $88,000 to $93,000 USD. The total OTE range spans from $117,500 to $148,000 USD, which incorporates a performance-based Sales Incentive Plan tied to individual achievements. Additional compensation components include new hire equity grants and annual refresh grants.
Responsibilities
- Build long-term growth strategies for CPG clients and agency partners in collaboration with the sales team
- Develop full-funnel media strategies tied to client goals and recommend optimizations based on marketplace data
- Manage gap-to-goal metrics across multiple business units to drive advertiser growth and product adoption
- Lead recurring client conversations and quarterly business reviews to present impact stories, data insights, and next steps
- Communicate product functionalities clearly, build persuasive narratives, and resolve partner issues with limited guidance
- Relay advertiser feedback to internal teams to influence product enhancements and process improvements
Requirements
- At least 4 years of experience in account management, digital advertising, paid media, ad operations, ecommerce, or client services
- Demonstrated ability to build and maintain external-facing client relationships
- Experience analyzing performance data and converting findings into clear recommendations and narratives
- Proficiency with Google Workspace tools including Gmail, Docs, Sheets, and Slides, as well as Microsoft Excel
- Capacity to manage multiple priorities independently and deliver high-quality work in a changing environment
- Strong written and verbal communication skills with confidence in presenting to senior stakeholders and agencies
Qualifications
- Bachelor's degree in business, advertising, commerce, digital marketing, or a related discipline, or equivalent practical experience
- Familiarity with Salesforce, Tableau, and Mode
- Knowledge of paid search, display advertising, ad serving, consumer packaged goods, or ecommerce
Core Skills
Benefits
- Sales Incentive Plan offering cash variable incentives based on individual performance
- New hire equity grants and annual equity refresh grants
- Flex First remote work policy allowing employees to work from home, an office, or other locations with regular in-person events
Frequently Asked Questions
Is this position fully remote?
Yes, the role is remote under Instacart's Flex First policy, which allows employees to choose their workspace while participating in regular in-person events.
What is the salary and OTE range for this position?
Base pay ranges depend on location, spanning from $88,000 up to $111,000 USD. The total OTE range is between $117,500 and $148,000 USD, which includes a performance-based sales incentive plan.
What level of experience is required?
Applicants must have at least four years of experience in account management, digital advertising, paid media, ad operations, ecommerce, client services, or a related field.
What educational background is expected?
A bachelor's degree in business, advertising, commerce, digital marketing, or a related field is required, though equivalent practical experience is also accepted.
Sample Interview Questions
AI-generated questions tailored to this specific role — a preview of the full practice set.