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Power Digital Marketing

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Power Digital Marketing

B2B Paid Advertising Specialist

Power Digital Marketing is looking for a B2B Paid Advertising Specialist to help brands achieve measurable business growth. The firm operates as an AI-native growth firm…

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Role Snapshot

Hiring Now

Remote from

Remote

Salary

Undisclosed

Department

General

Employment

Full-time

Experience

Not specified

Published1d ago
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Applications0
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About This Role

Power Digital Marketing is looking for a B2B Paid Advertising Specialist to help brands achieve measurable business growth. The firm operates as an AI-native growth firm combining professional talent with proprietary technology like its Omega operating system and Iris intelligence layer. In this role, the professional will support campaign execution across a portfolio of clients or independently manage strategy for core accounts. Daily responsibilities include managing budgets, tracking performance, implementing…

Job Description

Power Digital Marketing is looking for a B2B Paid Advertising Specialist to help brands achieve measurable business growth. The firm operates as an AI-native growth firm combining professional talent with proprietary technology like its Omega operating system and Iris intelligence layer. In this role, the professional will support campaign execution across a portfolio of clients or independently manage strategy for core accounts. Daily responsibilities include managing budgets, tracking performance, implementing ad builds, and collaborating closely with lead strategists. This position suits an organized, proactive individual who possesses strong communication skills and an analytical mindset. Team members are expected to maintain meticulous attention to detail, handle performance volatility with a calm approach, and embrace artificial intelligence to enhance daily operational workflows. Power Digital fosters a collaborative, people-first environment that emphasizes continuous professional development, curiosity, and accountability. Qualified candidates will step into an ecosystem that merges strategic thinking with advanced data analytics to eliminate barriers to growth.

Responsibilities

  • Manage campaign execution across advertising networks including Meta, Google, and TikTok with a focus on error-free setup and tracking
  • Oversee budgets, pacing, timelines, and day-to-day performance independently with high ownership
  • Build, optimize, and monitor advertising programs from end to end
  • Identify growth opportunities, build test hypotheses, and recommend data-driven adjustments aligned with client objectives
  • Handle campaign testing roadmaps, prioritize experiments, and manage project next steps
  • Prepare and deliver performance reports using data storytelling to communicate insights
  • Utilize proprietary ecosystems like Nova, Power Circuit, and nova Creative Affinity for strategy and reporting
  • Apply artificial intelligence technologies to boost efficiency and workflow analysis

Requirements

  • Possess 1 to 2 years of general digital marketing experience
  • Have at least 1 year of direct response marketing experience within E-Commerce
  • Demonstrate a minimum of 1 year working with Meta or Google Ads for direct response campaigns
  • Accumulate at least 1 year of experience guiding paid advertising strategy
  • Bring 1 year of background using Google Analytics and Shopify
  • Show 1 year of client-facing communication experience
  • Achieve advanced proficiency in spoken and written English
  • Exhibit excellent data analytics capabilities and advanced Excel skills

Qualifications

  • Previous experience working within an agency
  • Background in Lead Generation and B2B marketing
  • Familiarity with additional advertising platforms such as TikTok Ads, LinkedIn Ads, or Pinterest Ads
  • Experience using technical platforms beyond Shopify and Google Analytics

Core Skills

Benefits

  • Base salary accompanied by commission opportunities
  • Prepaid Medicine Plan
  • 15 days of paid vacation per year
  • Up to 4 hours per quarter of paid Volunteer Time Off
  • Flexible work environment with full-remote, hybrid, or on-site options
  • One-time work from home stipend added to the first paycheck
  • Employee Assistance Program
  • 17 observed Colombian national holidays and 2 mental health recharge days annually
  • Legal benefits including Prima and Cesantias
  • Paid Social Security

Frequently Asked Questions

What is the work location and remote status for this role?

The posting offers a fully flexible work environment, allowing employees to choose full-remote, in-office, or hybrid arrangements.

What experience is required to apply?

Candidates must have 1-2 years of digital marketing experience, including 1+ years in direct response e-commerce marketing, Meta or Google Ads management, paid advertising strategy, client-facing communication, and Google Analytics or Shopify.

Does the posting specify the salary range?

The job posting does not specify the exact salary amount, though it notes the compensation includes a base salary plus commission opportunities.

What employment type is this position?

The position is a full-time role.

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