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SpotifyContent Marketing Manager Indonesia
Spotify operates a global audio streaming platform where music, podcasts, and cultural moments shape the user experience. The organization is seeking a Content Marketing Manager to…
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About This Role
Spotify operates a global audio streaming platform where music, podcasts, and cultural moments shape the user experience. The organization is seeking a Content Marketing Manager to direct social media presence and engagement throughout Indonesia. In this hybrid position stationed in Jakarta, the professional will report to the Content and Social Marketing Lead for Indonesia and act as an active contributor to the local marketing unit. This role focuses on translating…
Job Description
Spotify operates a global audio streaming platform where music, podcasts, and cultural moments shape the user experience. The organization is seeking a Content Marketing Manager to direct social media presence and engagement throughout Indonesia. In this hybrid position stationed in Jakarta, the professional will report to the Content and Social Marketing Lead for Indonesia and act as an active contributor to the local marketing unit.
This role focuses on translating cultural insights and marketing priorities into locally engaging content across digital platforms like TikTok, Instagram, and X. Candidates will manage daily social channel execution, oversee content marketing initiatives tied to releases and events, and collaborate closely with external agencies, creators, artists, and internal teams.
Ideal candidates possess strong creative instincts, deep familiarity with Indonesian internet culture, and the ability to leverage performance data to optimize strategies. The position requires navigating a high-volume stakeholder environment while balancing multiple priorities in a dynamic setting. Strong communication capabilities in both Bahasa Indonesia and English are necessary. Qualified professionals will understand audience engagement on the Spotify platform and demonstrate a history of successful campaign execution within the Indonesian digital landscape.
Responsibilities
- Manage daily operations for Spotify Indonesia social channels on Meta, TikTok, X, and other platforms
- Contribute to the local social voice through culturally relevant storytelling aligned with the brand
- Drive content marketing efforts for artist and podcast launches, live events, editorial moments, and on-platform campaigns
- Identify cultural trends, fandom signals, and emerging formats to build content opportunities
- Brief and partner with agencies and internal cross-functional groups to produce media content
- Build and maintain connections with artists, labels, creators, and agencies to facilitate co-creation
- Coordinate across marketing, creative, editorial, and global teams to deliver projects at pace
- Analyze performance data to assess content, refine tactics, and share insights with partners
Requirements
- Bring 7 or more years of background in content marketing and social media spanning strategy and creative execution in Indonesia
- Demonstrate a deep grasp of the Indonesian digital landscape, fandom habits, and platform engagement
- Possess experience collaborating with creators, agencies, and cross-functional partners on campaigns
- Show confidence in planning social media and content marketing strategies that reach across multiple channels
- Maintain strong communication skills in Bahasa Indonesia and English
- Understand the Spotify product and how users interact with the platform
Qualifications
- Experience across broader marketing and media channels, including creator and influencer marketing
Core Skills
Frequently Asked Questions
Answers are based only on the employer’s listing; where it doesn’t say, neither do we.
Where is this job located?
This role is based in Jakarta.
Is this position remote or hybrid?
The position features a hybrid setup, offering the flexibility to work from home alongside some required in-person meetings.
How many years of experience are required?
Applicants must have 7 or more years of experience in content marketing, which includes social media work encompassing strategy and creative execution in Indonesia.
What languages are required for the role?
Candidates need strong communication skills in both Bahasa Indonesia and English.
What is the salary for this position?
The source posting does not specify a salary.
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