Remote opportunity at
WpromoteGroup Account Director, B2B
Wpromote is seeking a Group Account Director to oversee strategic growth, retention, and direction for major business-to-business client relationships. In this position, you will act as…
Career Tools
About This Role
Wpromote is seeking a Group Account Director to oversee strategic growth, retention, and direction for major business-to-business client relationships. In this position, you will act as a senior strategic partner for enterprise accounts, guiding multi-stakeholder purchasing journeys and long sales cycles in digital marketing, lead generation, and customer acquisition. Reporting directly to the Head of B2B Client Delivery, you will lead account teams and foster executive-level partnerships with client C-suites…
Job Description
Wpromote is seeking a Group Account Director to oversee strategic growth, retention, and direction for major business-to-business client relationships. In this position, you will act as a senior strategic partner for enterprise accounts, guiding multi-stakeholder purchasing journeys and long sales cycles in digital marketing, lead generation, and customer acquisition. Reporting directly to the Head of B2B Client Delivery, you will lead account teams and foster executive-level partnerships with client C-suites and VPs. This role requires translating business goals into comprehensive marketing strategies, expanding organic growth, managing financial profitability, and providing high-level oversight across SaaS, professional services, and enterprise accounts. Wpromote provides a remote-first work environment, an inclusive culture recognized by industry publications, and comprehensive employee benefits.
Responsibilities
- Serve as the primary relationship leader and escalation point for complex business-to-business accounts
- Build partnerships with VP and C-suite clients to advise on growth, marketing, and business priorities
- Oversee portfolio health, retention, strategic direction, and organic expansion opportunities
- Guide full-funnel marketing strategies across Paid Search, Organic Search, Paid Social, Programmatic, YouTube, Email, and Content channels
- Direct statements of work, renewals, scope updates, and change orders
- Lead executive quarterly business reviews, annual planning sessions, and strategic discussions
- Analyze metrics from platforms like GA4, Salesforce, 6sense, Demandbase, Marketo, Pardot, and HubSpot to assess performance
- Manage account financial performance, forecasting, agency hours, staffing, and resource distribution
- Collaborate with strategy, media, creative, analytics, and martech teams to produce cohesive campaigns
- Lead, mentor, and motivate Account Directors and cross-functional personnel
Requirements
- Possess 10 to 12 years of experience managing agency client relationships within SaaS, professional services, or complex solution sectors
- Bring 5 to 6 years of business-to-business client management experience
- Demonstrate a background in overseeing complex enterprise client portfolios and guiding multiple account teams
- Show proof of retaining business, growing accounts, and executing integrated digital marketing strategies
- Understand sales cycles, buying committees, and funnel stages from MQA to closed-won
- Have experience managing enterprise clients with combined media budgets surpassing 80 million dollars
- Display financial acumen regarding account profitability, scopes of work, and staffing allocations
- Demonstrate leadership, mentoring, and communication skills for executive stakeholder management
Qualifications
- Hold a Bachelor degree in Marketing, Business, Communications, or a related field
- Show familiarity with media mix modeling and multi-touch attribution
- Bring experience aiding enterprise new business pitches and RFP responses
- Demonstrate a background in scaling account management capabilities within a growing practice
Core Skills
Benefits
- Unlimited paid time off
- Extended winter holiday break
- Flexible schedules
- 100% paid parental leave
- 401(k) matching
- Medical, dental, vision, life, and pet insurance
- Sponsored life insurance
- Short-term disability insurance and additional voluntary insurance
- Annual ClassPass credits
Frequently Asked Questions
Answers are based only on the employer’s listing; where it doesn’t say, neither do we.
Is this position remote?
Yes, this position is offered with a remote-first culture and may be performed remotely in most U.S. states, though office hubs are available in Los Angeles and New York.
What is the salary range for the Group Account Director?
The anticipated annual salary for this role ranges from $140,000 to $165,000, depending on candidate qualifications, location, and other market factors.
What level of experience is required?
Candidates must have 10-12+ years of experience managing agency client relationships in complex solution categories, including 5-6+ years of business-to-business client management experience.
Sample Interview Questions
AI-generated questions tailored to this specific role — a preview of the full practice set.