Remote opportunity at
FlexHead of Growth Marketing
Flex is seeking a strategic and hands-on Head of Growth Marketing to join its team on a remote basis. Flex operates an AI-native private banking platform…
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About This Role
Flex is seeking a strategic and hands-on Head of Growth Marketing to join its team on a remote basis. Flex operates an AI-native private banking platform for business owners, combining banking, credit, payments, and financial operations into a single system. The organization targets affluent entrepreneurs generating between three and two hundred million dollars in revenue. In this leadership position, you will direct the Demand Generation team and oversee the end-to-end…
Job Description
Flex is seeking a strategic and hands-on Head of Growth Marketing to join its team on a remote basis. Flex operates an AI-native private banking platform for business owners, combining banking, credit, payments, and financial operations into a single system. The organization targets affluent entrepreneurs generating between three and two hundred million dollars in revenue.
In this leadership position, you will direct the Demand Generation team and oversee the end-to-end growth engine encompassing self-serve and sales-led funnels. You will take ownership of customer acquisition across multiple digital touchpoints including paid media, search engine optimization, content, organic channels, out-of-home advertising, creators, and emerging generative discovery platforms like ChatGPT, Perplexity, and Gemini. Furthermore, you will partner closely with the Product organization to optimize onboarding flows, conversion rates, activation, and monetization.
This opportunity suits an experienced growth professional with a strong command of unit economics who thrives in fast-paced experimental environments. Candidates should possess a background in scaling digital demand generation and managing teams within high-growth settings. Total annual earnings for this position range from USD 275,000 to 450,000, determined by experience, geography, and impact through a mix of base salary, stock, and target-based bonuses.
Responsibilities
- Lead and manage the Demand Generation team to execute performance marketing, enterprise campaigns, and digital channel strategies
- Own paid acquisition across search, display, retargeting, and paid social channels
- Monitor and optimize customer acquisition cost, channel return on investment, and payback periods through ongoing experimentation
- Collaborate with Sales and Revenue Operations teams to align on ideal customer profiles, pipeline objectives, and campaign execution
- Manage the self-serve acquisition motion and product-led growth top-of-funnel initiatives
- Partner with Product teams on onboarding flows, activation experiments, conversion rate optimization, and monetization plans
- Manage Flex.one as a core growth surface to enhance discoverability, performance, and conversion rates
- Drive organic acquisition through technical search engine optimization, structured content, and site enhancements
- Develop and execute product and brand marketing strategies that support revenue generation, awareness, and sales enablement
- Craft messaging for product launches and supply materials to support sales teams and partners
Requirements
- Six to ten or more years of experience in growth, performance, or digital marketing within FinTech or business-to-business software-as-a-service environments
- Minimum of three years of people management experience building and mentoring high-performing teams
- Demonstrated history of scaling organizations through fifty million, one hundred million, and two hundred million dollars in annual recurring revenue
- Expertise in search engine optimization, paid acquisition, website optimization, and contemporary demand generation
- Familiarity with sales-led acquisition, intent-based targeting, predictive analytics, personalization, and trigger-based messaging
- Proficiency in implementing modern analytics and marketing software tools
Core Skills
Frequently Asked Questions
Answers are based only on the employer’s listing; where it doesn’t say, neither do we.
What is the salary for the Head of Growth Marketing role?
The annual earnings range from USD 275,000 to 450,000, derived from a combination of base salary, stock, and target-based bonuses determined by experience, geography, and impact.
Is this position remote?
Yes, this role is fully remote, with additional office-based options available in San Francisco, Miami, and New York.
What experience is required for this position?
Candidates must have six to ten or more years of experience in growth, digital, or performance marketing within FinTech or B2B SaaS, including at least three years of people management experience.
What employment type is this job?
The posting specifies that this is a full-time position.
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