
Remote opportunity at
LOTAROHead of Lead Generation | Remote (m/w/d)
LOTARO is building the leading live training platform for businesses across the German-speaking market. Due to a high volume of prospective clients, the company is seeking…
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About This Role
LOTARO is building the leading live training platform for businesses across the German-speaking market. Due to a high volume of prospective clients, the company is seeking a Head of Lead Generation to take charge of the performance, creation, and ongoing growth of its lead generation operations, with a primary focus on cold calling. This is a remote, full-time permanent position (with potential freelance options considered). The role encompasses both hands-on…
Job Description
LOTARO is building the leading live training platform for businesses across the German-speaking market. Due to a high volume of prospective clients, the company is seeking a Head of Lead Generation to take charge of the performance, creation, and ongoing growth of its lead generation operations, with a primary focus on cold calling.
This is a remote, full-time permanent position (with potential freelance options considered). The role encompasses both hands-on duties and strategic oversight. The successful candidate will directly engage prospective business clients over the phone, schedule appointments for the sales team, manage and coach personnel, and establish standardized guidelines for scalable processes.
The position suits an individual with a strong grasp of technology and artificial intelligence solutions who wants to apply these tools to make sales operations smarter and more efficient. Beyond cold calling, the job involves exploring and managing additional outbound channels such as paid advertisements, cold emailing, and outreach via LinkedIn.
Responsibilities
- Contact prospective B2B clients by phone to qualify leads and secure appointments for the sales team
- Lead, train, and coach the cold-calling team to continually enhance performance and conversation quality
- Develop and expand the overall lead generation strategy, set targets, and refine existing workflows
- Manage and scale additional outbound acquisition channels including cold emailing, LinkedIn outreach, and paid advertisements
- Analyze performance indicators and key metrics to find areas for improvement and meet collective and individual goals
- Create best practices, operational guidelines, and standards while leveraging technology, automation, and AI to scale procedures
Requirements
- At least one year of hands-on experience in cold calling
- Background in acquiring new B2B customers
- Experience managing and training sales personnel
- Technical aptitude with familiarity using AI tools in a sales context
Qualifications
- Prior experience working with additional outbound acquisition channels
- Demonstrated strategic thinking paired with a hands-on working mentality
Core Skills
Benefits
- Company-provided professional development
- Flexible working hours
- Fully remote work environment
Frequently Asked Questions
Answers are based only on the employer’s listing; where it doesn’t say, neither do we.
Is this position remote?
Yes, this role is 100 percent remote and allows you to work from anywhere.
What is the employment type?
The position is offered as a permanent job, with the possibility of freelance arrangements.
What are the core experience requirements?
Applicants must have a minimum of one year of practical cold-calling experience, a background in B2B customer acquisition, and prior experience leading and training sales teams.
What salary does this position offer?
The provided job posting does not specify salary details.
Sample Interview Questions
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