
Remote opportunity at
CanonicalMarketing Team Lead
Canonical, the publisher of the Ubuntu operating system, seeks a Marketing Team Lead to take charge of a core marketing track. The organization provides open-source software…
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About This Role
Canonical, the publisher of the Ubuntu operating system, seeks a Marketing Team Lead to take charge of a core marketing track. The organization provides open-source software utilized in enterprise environments, cloud computing, artificial intelligence, and the internet of things. This role is open to candidates located in the Americas, EMEA, or APAC, operating as a globally remote position. The chosen candidate will direct go-to-market strategies and campaign execution while collaborating…
Job Description
Canonical, the publisher of the Ubuntu operating system, seeks a Marketing Team Lead to take charge of a core marketing track. The organization provides open-source software utilized in enterprise environments, cloud computing, artificial intelligence, and the internet of things. This role is open to candidates located in the Americas, EMEA, or APAC, operating as a globally remote position.
The chosen candidate will direct go-to-market strategies and campaign execution while collaborating with sales, product, content, and partner groups. Responsibilities include defining messaging, testing hypotheses through experiments, driving product launches, and mentoring colleagues. The position suits experienced professionals with a background in business-to-business software or open-source marketing who possess strong storytelling capabilities and a focus on measurable results.
Responsibilities
- Manage go-to-market strategy and campaign execution within a specific functional area
- Collaborate with sales, product, content, and partner teams to roll out integrated plans
- Formulate messaging, positioning, and marketing assets tailored for customers
- Design and execute experiments to validate strategic hypotheses
- Spearhead major product launches, growth programs, and marketing initiatives
- Conduct performance reviews and retrospectives to boost impact
- Mentor team members and establish high delivery standards
Requirements
- Demonstrated experience in business-to-business marketing, specifically within software, open-source, or SaaS sectors
- Strong record of shaping go-to-market strategies, messaging, and pipeline-driving campaigns
- Strong capability to adapt quickly to changes and new marketing technologies
- Demonstrated leadership skills in guiding and elevating peers
- Strong understanding of return on investment and effective budget management
- Ability to influence and align stakeholders across an organization
- Proficient written and verbal communication skills in English
- Exceptional storytelling abilities tailored for technical solutions
- Competence in managing complex projects and cross-functional teams
- Ability to use data for evaluating campaigns and refining strategies
- Proactive, independent, and outcome-driven approach
Qualifications
- Exceptional academic history spanning high school and university
- Prior background in ecosystem or sales-led growth
- Familiarity with account-based marketing methodologies
- Experience driving go-to-market efforts across expansive product portfolios
- Experience overseeing budgets, external vendors, or agencies
- Familiarity with open-source business models and communities
- Prior experience leading or mentoring junior marketing staff
Core Skills
Benefits
- Annual learning and development budget of 2,000 USD
- Regular compensation reviews
- Recognition rewards
- Annual holiday leave
- Parental leave
- Employee Assistance Programme
- Opportunities to travel and meet colleagues at global sprints
- Potential eligibility for annual bonuses and sales incentives based on revenue or utilization
Frequently Asked Questions
Answers are based only on the employer’s listing; where it doesn’t say, neither do we.
Is the Marketing Team Lead role remote?
Yes, this is a globally remote position where candidates can be based in the Americas, EMEA, or APAC depending on team locations.
What are the primary responsibilities for this role?
The role involves directing go-to-market strategy, aligning with cross-functional teams for integrated plans, running experiments, leading major launches, and mentoring colleagues.
What qualifications are required for applicants?
Applicants need a proven background in business-to-business marketing within software, SaaS, or open-source, an exceptional academic track record, strong communication skills in English, and experience managing complex projects.
What compensation and benefits are provided?
Base pay varies by location, experience, and skills, with potential eligibility for annual bonuses and sales incentives. Additional benefits include a 2,000 USD annual learning budget, parental leave, holiday leave, an employee assistance program, and travel opportunities to team sprints.
How do I apply for this position?
The posting does not specify application instructions.
Sample Interview Questions
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