Senior Executive - Content

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About This Role

Swiggy is seeking a Senior Executive - Content to join its team on-site in Delhi. This full-time position focuses on leading storytelling initiatives by engaging with the local food and cultural landscape. The role involves developing compelling digital narratives, producing scripts and videos, and representing the brand at public events and restaurant launches. The ideal candidate will shape engagement strategies, review and refine material from junior staff members, and track…

Job Description

Responsibilities

• Lead local storytelling efforts centered around food and culture in Delhi
• Collaborate with content leads to build and execute growth-driven strategies
• Write, script, and present digital video and social media material
• Represent the company at industry events, restaurant launches, and tastings
• Monitor trends in the lifestyle and food sectors to maintain relevance
• Review and refine output from junior team members to maintain quality standards
• Analyze performance data to derive insights and improve future effectiveness
• Contribute to content calendar planning and strategic rollouts
• Make independent decisions on video scripts
• Support and execute collaboration requests

Requirements

• Possess two to four years of content creation experience, preferably within lifestyle, media, or food and beverage fields
• Demonstrate a strong on-camera presence or previous experience as a host, presenter, or anchor
• Showcase exceptional editorial, scripting, and writing skills
• Maintain familiarity with social media best practices, content performance tools, and search engine optimization
• Exhibit leadership skills to direct junior creators and shape editorial direction

Core Skills

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