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Silverback StrategiesSenior Paid Media Manager (Remote)
Silverback Strategies is a performance marketing agency that helps marketers grow and adapt to change. Recognized as a top workplace by multiple publications, the agency is…
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About This Role
Silverback Strategies is a performance marketing agency that helps marketers grow and adapt to change. Recognized as a top workplace by multiple publications, the agency is seeking a Senior Paid Media Manager to join its fully remote team. In this role, you will act as a premier subject matter expert by overseeing a portfolio of client accounts, driving paid media campaign success, and mentoring junior team members. You will partner…
Job Description
Silverback Strategies is a performance marketing agency that helps marketers grow and adapt to change. Recognized as a top workplace by multiple publications, the agency is seeking a Senior Paid Media Manager to join its fully remote team.
In this role, you will act as a premier subject matter expert by overseeing a portfolio of client accounts, driving paid media campaign success, and mentoring junior team members. You will partner cross-functionally with creative, measurement, SEO, and client services units to execute strategies across search and social platforms such as Google, Meta, LinkedIn, and TikTok. Responsibilities include building client relationships, analyzing performance reports, testing innovative channels, and contributing to sales enablement.
This position is suited for a seasoned professional with a strong agency background who excels in client-facing communications, technical execution, and collaborative problem-solving. Silverback maintains a remote work environment across the continental United States and emphasizes a culture of collaboration, empathy, and continuous professional growth.
Responsibilities
- Manage a portfolio of three to five client accounts and own their overall success
- Plan, implement, and audit search and social media campaigns on platforms like Google, Meta, LinkedIn, and TikTok
- Test and deploy outside-the-box media channels and tools
- Collaborate with internal creative, measurement, and SEO teams to optimize client performance
- Create, analyze, and present paid media performance reports directly to clients
- Serve as the lead point of contact for assigned clients and lead biweekly or ad hoc calls
- Retain and grow the assigned client portfolio through relationship building and storytelling
- Communicate project timelines and manage client expectations
- Contribute to sales enablement through upsell identification and pitch participation
- Delegate support tasks to junior teammates and ensure quality assurance for their deliverables
- Manage one to two junior paid media teammates in specific cases
- Contribute to department product development and process improvement
Requirements
- Minimum of five years of experience managing paid search and social campaigns
- Previous agency experience
- At least three years of client-facing experience serving as a main point of contact
- Experience driving and leading paid media account strategy
- Experience collaborating with creative resources and contributing to creative briefs
- Advanced proficiency with Google Analytics 4 and Google Sheets or Excel
- Strong analytical skills, technical knowledge, and attention to detail
Qualifications
- Experience with Google Tag Manager
- Experience with Supermetrics
Core Skills
Benefits
- Unlimited paid time off
- Comprehensive health, dental, and vision plans
- Virtual team events
- Company-paid ClassPass membership
- Twelve weeks of paid parental leave
- Summer Fridays
- Four hundred one k with employer match
Frequently Asked Questions
Answers are based only on the employer’s listing; where it doesn’t say, neither do we.
Is this position remote?
Yes, Silverback Strategies operates as a fully remote agency with employees based across the continental United States.
What is the salary range for the Senior Paid Media Manager?
The posting lists a salary range of $90,000 to $115,000 a year.
What experience is required for this role?
Candidates must have at least five years of experience managing paid search and social campaigns, previous agency experience, and a minimum of three years of client-facing experience.
What benefits are offered?
Benefits include unlimited PTO, comprehensive health, dental, and vision plans, a 401(k) with employer match, 12 weeks of paid parental leave, summer Fridays, a company-paid ClassPass membership, and virtual team events.
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