
Remote opportunity at
InstacartSenior Product Manager, Ads Quality
Instacart operates a major retail media network that connects brands with shoppers across its grocery and household goods delivery platform. The company utilizes a Flex First…
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About This Role
Instacart operates a major retail media network that connects brands with shoppers across its grocery and household goods delivery platform. The company utilizes a Flex First operational model, allowing staff to work remotely from home, an office, or other locations while maintaining connection through periodic in-person gatherings. The organization seeks a Senior Product Manager, Ads Quality to direct the systems responsible for auction mechanics, marketplace balance, and relevance signals. This…
Job Description
Instacart operates a major retail media network that connects brands with shoppers across its grocery and household goods delivery platform. The company utilizes a Flex First operational model, allowing staff to work remotely from home, an office, or other locations while maintaining connection through periodic in-person gatherings.
The organization seeks a Senior Product Manager, Ads Quality to direct the systems responsible for auction mechanics, marketplace balance, and relevance signals. This position sits within the Ad Product division, intersecting machine learning, marketplace dynamics, and measurable business outcomes. The professional joining this group will collaborate directly with machine learning and ads engineers to formulate product strategies, define success metrics, and accelerate experimentation velocity within an evolving environment.
This role suits individuals experienced in online advertising and machine learning who thrive when navigating complex technical challenges, balancing stakeholder tradeoffs, and making decisions under uncertainty.
Responsibilities
- Own product vision and roadmap for ads quality systems encompassing auction mechanics and marketplace balance
- Drive strategy and execution to increase experimentation velocity for the ads quality team without sacrificing rigor
- Partner hands-on with machine learning and ads engineers to translate model outputs into requirements and hypotheses
- Define success metrics while balancing advertiser performance, shopper experience, and marketplace health
- Communicate tradeoffs clearly to senior stakeholders within a fast-paced environment
Requirements
- Minimum two years of product management experience in online advertising, ad tech, or a closely related domain
- Minimum two years of experience working directly with machine learning teams or machine learning-driven products
- Demonstrated background in defining and executing product roadmaps in complex, data-rich environments
- Strong analytical skills utilizing data to inform product decisions, measure impact, and design experiments
Qualifications
- Hands-on familiarity with large language models and their application within ads or ranking systems
- Experience working with ads machine learning models in a production environment including relevance scoring or auction optimization
- Prior experience at a retail media network, demand-side platform, or supply-side platform
- Comfort operating in ambiguous, high-growth environments where structure and process are still being built
Core Skills
Benefits
- New hire equity grant
- Annual equity refresh grants
- Market-competitive compensation and benefits based on work location
Frequently Asked Questions
Is this position remote?
Yes, this is a remote role under Instacart's Flex First policy, allowing employees to choose where they work while attending regular in-person events.
What is the salary range for this role?
Base pay ranges vary by location: CA, NY, CT, and NJ range from $189,000 to $199,500; WA ranges from $181,000 to $191,000; OR, DE, ME, MA, MD, NH, RI, VT, DC, PA, VA, CO, TX, IL, and HI range from $174,000 to $183,500; and all other states range from $158,000 to $166,500.
What experience is required to apply?
Candidates must have at least two years of product management experience in online advertising, ad tech, or a related domain, plus two years of experience working directly with machine learning teams or products.
Are equity grants provided?
Yes, this role is eligible for a new hire equity grant as well as annual refresh grants.
Sample Interview Questions
AI-generated questions tailored to this specific role — a preview of the full practice set.