Remote opportunity at
AffirmStaff Product Manager, Consumer Growth Loyalty
Affirm is seeking a full-time, remote Staff Product Manager, Consumer Growth Loyalty to build and lead a brand-new consumer rewards and loyalty program from scratch. In…
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About This Role
Affirm is seeking a full-time, remote Staff Product Manager, Consumer Growth Loyalty to build and lead a brand-new consumer rewards and loyalty program from scratch. In this role, you will define the vision and multi-quarter roadmap for member tiers, earn mechanics, and redemption options across the mobile app, checkout surfaces, and post-purchase experiences. You will design engagement loops like milestones and personalized offers to turn one-time borrowers into weekly active…
Job Description
Affirm is seeking a full-time, remote Staff Product Manager, Consumer Growth Loyalty to build and lead a brand-new consumer rewards and loyalty program from scratch. In this role, you will define the vision and multi-quarter roadmap for member tiers, earn mechanics, and redemption options across the mobile app, checkout surfaces, and post-purchase experiences. You will design engagement loops like milestones and personalized offers to turn one-time borrowers into weekly active users, while directly managing program economics such as reward liability and merchant-funded offers. This position involves close collaboration with Risk, Credit, Legal, Compliance, Finance, and Marketing to ensure regulatory compliance and clear disclosures. The ideal candidate brings extensive experience in product management, a strong background in fintech, consumer apps, or neobanks, and a proven history of launching zero-to-one products. You will guide embedded engineering and design pods through ambiguity, establish measurement foundations including incrementality and LTV, and defend financial models and payback metrics to leadership. Affirm operates as a remote-first company with flexibility built in, allowing this role to be performed from almost anywhere within the country of employment, though some travel for an in-person onboarding experience may be required.
Responsibilities
- Own the vision, strategy, and multi-quarter roadmap for the consumer loyalty program
- Launch the initial version of reward tiers, earn mechanics, redemption methods, and user touchpoints
- Develop engagement loops using milestones, progress tracking, and personalized offers
- Manage program economics including reward liability, funding mix, interchange incentives, and incremental GMV versus cost
- Establish measurement frameworks using holdouts, incrementality testing, and long-term LTV
- Collaborate with Risk, Credit, Legal, Compliance, Finance, and Marketing teams
- Align senior stakeholders and lead embedded engineering and design pods
Requirements
- At least 8 years of product management experience
- Experience building or scaling consumer mobile apps, fintech products, or neobanks
- Demonstrated track record of launching loyalty, rewards, or engagement programs from scratch
- Experience owning repeat usage, cohort retention, or share of wallet as a primary metric
- Proficiency in building financial models and defending reward costs and payback to leadership
- Deep fluency in experiment design, incrementality, attribution, and LTV measurement
- Experience shipping consumer financial or regulated products in partnership with risk and legal teams
Qualifications
- Bachelor degree in a related field or equivalent practical experience
- Data capabilities including SQL or Amplitude-level self-serve data analysis
- Experience utilizing AI tools such as Claude Code or Cursor for research, analysis, and prototyping
Core Skills
Benefits
- 100% subsidized medical coverage, dental, and vision for employees and their dependents
- Monthly stipends for health, wellness, and tech setup
- Flexible time off and generous holiday calendars
- Employee stock purchase plan to buy Affirm stock at a discount
Frequently Asked Questions
Answers are based only on the employer’s listing; where it doesn’t say, neither do we.
Is this position remote?
Yes, Affirm is a remote-first company and this role can be performed from almost anywhere within the country of employment, though new hires are invited to an in-person onboarding experience.
What is the salary range for this role?
The annual base pay range is $230,000 to $290,000 for California, Washington, New York, New Jersey, and Connecticut, and $204,000 to $264,000 for all other U.S. states. Total compensation also includes equity rewards, stipends, and benefits.
What level of experience is required?
The posting requires 8 or more years of experience in product management, including a background in consumer mobile apps, fintech, or neobanks, and experience launching rewards or loyalty programs from scratch.
What employment type is this role?
This is a full-time position.
Sample Interview Questions
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