Remote opportunity at
Power Digital MarketingCreative Strategist, B2B
Power Digital Marketing is looking for a remote Creative Strategist, B2B to join their talent pool for current and future opportunities. As an AI-native growth firm,…
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About This Role
Power Digital Marketing is looking for a remote Creative Strategist, B2B to join their talent pool for current and future opportunities. As an AI-native growth firm, Power Digital combines proprietary technology like the Omega AI operating system with world-class talent to help emerging and leading brands scale. In this role, you will act as the lead ideator on strategic accounts, driving paid social advertising campaigns that impact client growth. This…
Job Description
Power Digital Marketing is looking for a remote Creative Strategist, B2B to join their talent pool for current and future opportunities. As an AI-native growth firm, Power Digital combines proprietary technology like the Omega AI operating system with world-class talent to help emerging and leading brands scale. In this role, you will act as the lead ideator on strategic accounts, driving paid social advertising campaigns that impact client growth.
This position suits a self-starter who is passionate about maximizing client success through creative strategy and data-driven insights. You will oversee 8 to 10 mid-level clients, manage creative production via Asana, pitch new concepts, write direct-response copy, and utilize AI technologies to optimize business workflows.
The ideal candidate possesses a strong command of performance data tools, understands digital commerce trends, and excels at storytelling through creative reporting. You will collaborate closely with internal departments, production teams, and clients while maintaining a focus on improving key performance metrics such as ROAS, CPA, and CTR.
Responsibilities
- Lead the paid social creative strategy for 8 to 10 clients
- Design high-performing creative assets using data insights, consumer research, and brand studies
- Collaborate with internal departments and team members
- Maintain ongoing communication and build rapport with clients
- Audit accounts regularly to identify winning advertisements and dictate test strategies via monthly roadmaps
- Write strategic, consumer-centric direct response copy and messaging
- Manage production requests and asset output using Asana
- Review image and video assets to provide actionable feedback to editors
- Lead internal creative team brainstorming sessions and syncs
- Serve as the primary client point of contact for creative strategy
- Employ AI technologies and leverage the Nova ecosystem to enhance business processes
Requirements
- Proficiency with Meta Ads Manager or similar performance data tools like TikTok, YouTube, and Pinterest
- Technical skill in pulling and using creative performance data to analyze trends
- Understanding of best practices for performance-driven creative
- Ability to write effective ad copy and structure scripts
- Strong communication and collaboration skills with clients and production teams
Core Skills
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