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SGSDigital Marketing Specialist
The Digital Marketing Specialist at SGS in Johannesburg plans and runs multi-channel campaigns aimed at brand awareness, engagement and lead generation. The role covers paid and…
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About This Role
The Digital Marketing Specialist at SGS in Johannesburg plans and runs multi-channel campaigns aimed at brand awareness, engagement and lead generation. The role covers paid and organic search, email campaigns in CRM tools, social media calendars, analytics reporting and website updates. It also involves working with business units, creative teams and external agencies. The posting asks for 3 to 5 years in digital marketing, ideally in B2B or industrial sectors,…
Job Description
The Digital Marketing Specialist at SGS in Johannesburg plans and runs multi-channel campaigns aimed at brand awareness, engagement and lead generation. The role covers paid and organic search, email campaigns in CRM tools, social media calendars, analytics reporting and website updates. It also involves working with business units, creative teams and external agencies. The posting asks for 3 to 5 years in digital marketing, ideally in B2B or industrial sectors, with analytics and CRM experience.
Responsibilities
- Plan, launch and optimise campaigns across major digital platforms
- Manage SEO, SEM and segmented email campaigns in CRM tools
- Own the social media calendar and execution
- Track KPIs and recommend improvements from analytics
Requirements
- 3 to 5 years in digital marketing, preferably B2B or industrial
- Strong grasp of SEO, SEM, social media and email marketing
- Experience with CRM tools and marketing automation
- Excellent writing, editing and storytelling skills
Qualifications
- Video editing, podcast production or graphic design experience is a bonus
Core Skills
Frequently Asked Questions
Answers are based only on the employer’s listing; where it doesn’t say, neither do we.
Where is the role based?
The posting lists Johannesburg, on site, in a full-time role.
What experience is required?
The posting asks for 3 to 5 years in digital marketing, preferably in B2B or industrial sectors.
Is a salary or application process given?
The posting does not specify a salary or an application process.
Sample Interview Questions
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