Remote opportunity at
StockXDirector, Category Growth (General Manager)
StockX seeks a Director, Category Growth (General Manager) to serve as the business owner for a major category vertical. Operating as a true general manager, this…
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About This Role
StockX seeks a Director, Category Growth (General Manager) to serve as the business owner for a major category vertical. Operating as a true general manager, this leader holds full accountability for the P&L and long-term path of their category, spanning supply growth, marketplace health, demand generation, liquidity, and monetization. The role blends entrepreneurial and executive duties, requiring the creation of strategy, resource allocation, cross-functional execution alignment, and team development. StockX…
Job Description
StockX seeks a Director, Category Growth (General Manager) to serve as the business owner for a major category vertical. Operating as a true general manager, this leader holds full accountability for the P&L and long-term path of their category, spanning supply growth, marketplace health, demand generation, liquidity, and monetization. The role blends entrepreneurial and executive duties, requiring the creation of strategy, resource allocation, cross-functional execution alignment, and team development. StockX acts as a Detroit-based technology leader and digital exchange connecting global buyers and sellers around culture, featuring sneakers, apparel, accessories, electronics, collectibles, and trading cards from major brands.
This position suits an experienced leader who wants to scale a culturally focused business inside a high-impact marketplace environment. The role requires partnering closely with marketing, product, operations, and external creators or shops to ensure platform growth aligns with community norms and maintains credibility. Qualified candidates will lead team build-outs, design go-to-market playbooks, and represent the vertical during executive planning sessions and strategic reviews.
Responsibilities
- Manage the full-stack category P&L, owning revenue, contribution margin, liquidity, and growth goals
- Create annual and multi-year business plans, investment cases, and forecasts
- Formulate pricing, promotional strategies, and incentives aligned with overall marketplace health
- Design and execute strategies for acquiring, activating, and retaining high-value creators and sellers
- Collaborate with Product, Marketing, and Operations to direct roadmaps, launch campaigns, and optimize fulfillment
- Hire, mentor, and develop Category Managers and additional supporting team members
- Act as the senior organizational representative within the category ecosystem to build relationships with top shops, creators, and sellers
Requirements
- Minimum of 10 years of experience in marketplace leadership, category general management, growth, or business development roles within consumer technology or two-sided platforms
- Demonstrated history of taking ownership of P&L or revenue outcomes
- Proven track record of scaling a new business line, marketplace segment, or vertical
- Strong executive presence with experience influencing cross-functional product and operational roadmaps
- Deep fluency in marketplace mechanics such as liquidity, take rate, cohort behavior, CAC/LTV, and supply elasticity
- Experienced people leader with a history of building high-performing teams
- Strong connection to culture-driven or enthusiast categories
Core Skills
Benefits
- Medical and dental benefits available depending on geography
- Equity opportunities
- Discretionary bonuses
Frequently Asked Questions
Answers are based only on the employer’s listing; where it doesn’t say, neither do we.
Where is this job located?
The posting indicates that the headquarters is remote, USA.
What is the salary range for this role?
According to the posting, the base salary range in Colorado is $160,000 to $200,000 per year, though compensation in other geographies may vary.
What level of experience is required?
Candidates must have at least 10 years of experience in marketplace leadership, category general management, growth, or business development within consumer tech or two-sided platforms.
Sample Interview Questions
AI-generated questions tailored to this specific role — a preview of the full practice set.