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InMobiAccount Specialist (Bing Ads Analyst)
This full-time, on-site Account Specialist role is based in Lucknow, according to the posting. InMobi serves as the chosen partner for Microsoft's search supply and manages…
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About This Role
This full-time, on-site Account Specialist role is based in Lucknow, according to the posting. InMobi serves as the chosen partner for Microsoft's search supply and manages complete transactions across the Microsoft Ads platform, which lets advertisers run paid search at scale. The specialist supports Sales and Account Management leads who look after a set of assigned clients, aiming to hit revenue targets, drive use of platform features and deliver the…
Job Description
This full-time, on-site Account Specialist role is based in Lucknow, according to the posting. InMobi serves as the chosen partner for Microsoft's search supply and manages complete transactions across the Microsoft Ads platform, which lets advertisers run paid search at scale. The specialist supports Sales and Account Management leads who look after a set of assigned clients, aiming to hit revenue targets, drive use of platform features and deliver the outcomes clients ask for.
Day-to-day tasks include producing client reports, tracking opportunities and carrying out search optimizations and feature adoption work. The role is about earning the status of a trusted adviser within the account team and with clients, relying on careful account handling and data-based recommendations. The specialist must juggle several tasks at once and adapt promptly when operating procedures change.
The ideal candidate has one to three years of experience in search engine marketing and understands internet advertising measures such as CPA, CPM, CPC, lead generation and direct response. Advanced Excel and SQL skills for manipulating and analysing data are expected, together with the ability to decide according to clear priorities. Strong written and spoken communication, fluent English, and a positive, inventive outlook backed by a strong work ethic are also needed.
People who are self-motivated, willing to propose ideas and able to work well with partner teams will fit the role. A Microsoft Ads certification is preferred but not required. The company lists several perks, including daily meals, gym and yoga sessions, training and tools, and the option to bring children and pets to the office.
Responsibilities
- Assist Sales and Account Management leads in managing an assigned set of clients
- Produce client reports and track opportunities
- Carry out search optimizations and feature adoption tasks on the Microsoft Ads platform
- Build trusted-adviser relationships with clients and internal account teams
- Analyse campaign and account data to shape recommendations
Requirements
- One to three years of experience in search engine marketing
- Working knowledge of internet advertising measures, including CPA, CPM, CPC, lead generation and direct response
- Experience with Excel, including advanced functions, and with SQL for data work
- Ability to set clear priorities and decide accordingly
- Strong written and verbal communication
- Fluent English
- Readiness to adapt quickly when business needs and processes shift
Qualifications
- Microsoft Ads certification
Core Skills
Benefits
- Meals provided daily, gym and yoga sessions, training and tools
- Option to bring children and pets to the office
Frequently Asked Questions
Answers are based only on the employer’s listing; where it doesn’t say, neither do we.
Where is this job based?
The posting gives the location as Lucknow. The listing record itself does not include a location.
What experience is required?
The posting asks for one to three years of experience in search engine marketing, with working knowledge of internet advertising measures.
Is a salary stated?
The posting does not state a salary figure.
Is a certification needed?
A Microsoft Ads certification is listed as preferred, not required.
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