Opportunity at
BinanceBinance Accelerator Program - Brand Partnerships
Binance is offering a Brand Partnerships internship through its Accelerator Program, a three to six month scheme that gives early-career people hands-on experience in digital assets.…
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About This Role
Binance is offering a Brand Partnerships internship through its Accelerator Program, a three to six month scheme that gives early-career people hands-on experience in digital assets. Binance presents itself as a leading blockchain ecosystem, anchored by a large crypto exchange and a broad range of products. The posting does not state a work location. The intern helps identify and assess partners who fit the company's vision, and takes part in…
Job Description
Binance is offering a Brand Partnerships internship through its Accelerator Program, a three to six month scheme that gives early-career people hands-on experience in digital assets. Binance presents itself as a leading blockchain ecosystem, anchored by a large crypto exchange and a broad range of products. The posting does not state a work location.
The intern helps identify and assess partners who fit the company's vision, and takes part in negotiating brand partnerships that support business objectives. The job also means shaping partnership strategy and activation plans, and working with brand, comms, research, design, editorial, data, product, social and legal colleagues on the yearly plan, which sets goals, spend, channels and market fit.
The intern applies data to set targets and evaluate campaigns over both short and long horizons, works to improve return on spend across global budgets, and shares market research. The role also supports regional and local teams with marketing delivery, and may own large projects from beginning to end.
Applicants need experience in brand, marketing, or campaign and event delivery, as well as project management, strategic thinking, relationship building and storytelling. Experience working with international partners, internal teams and agencies is expected, and so is a solid grasp of brand positioning and what a partnership is worth. A creative, numbers-aware approach helps, and bilingual English and Mandarin is a requirement. Knowledge of crypto or Web3 areas such as NFTs or fan tokens is an advantage.
Responsibilities
- Identify and assess partners who share the company's vision
- Negotiate brand partnerships that advance business goals
- Develop partnership strategies and activation plans
- Help plan the annual strategy across brand, data, product, legal and other teams
- Evaluate campaign results over short and long horizons and improve return on spend
- Manage global budgets and share market insights
- Support regional and local teams with marketing delivery
- Own large initiatives from kickoff through wrap-up
Requirements
- Background delivering brand work, marketing programmes, campaigns or events
- Skill in running projects, planning strategy, building relationships and telling stories
- Experience working with international partners, internal teams and agencies
- Solid understanding of how a brand is placed in the market and what a partnership is worth
- A creative, data-minded approach and clear, concise communication
- Bilingual English and Mandarin
- Comfort in a fast-paced environment and a strong appetite to learn
Qualifications
- Experience with, or understanding of, crypto and Web3 topics such as NFTs and fan tokens
Core Skills
Benefits
- Competitive salary and company benefits
- A work-from-home arrangement that may vary by team
- Career growth and continuous learning opportunities
Frequently Asked Questions
Answers are based only on the employer’s listing; where it doesn’t say, neither do we.
How long does the program run?
The Binance Accelerator Program is described as a three to six month internship scheme.
What language requirements apply?
Fluent English and Mandarin are both mandatory, since the work involves overseas partners and stakeholders.
Where is the role based?
The posting does not state a work location.
Sample Interview Questions
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