On-site opportunity at
MeeshoCreative Manager
The Creative Manager role leads a creative team at Meesho that works across brand, performance marketing and integrated channels, including app alerts, paid-media platforms, television and…
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About This Role
The Creative Manager role leads a creative team at Meesho that works across brand, performance marketing and integrated channels, including app alerts, paid-media platforms, television and digital brand work. The team brings together designers, storytellers and video specialists who work alongside business, product and growth teams. The posting says the company serves more than 150 million Bharat users. The role is based in Bengaluru. The manager leads campaigns from insight…
Job Description
The Creative Manager role leads a creative team at Meesho that works across brand, performance marketing and integrated channels, including app alerts, paid-media platforms, television and digital brand work. The team brings together designers, storytellers and video specialists who work alongside business, product and growth teams. The posting says the company serves more than 150 million Bharat users. The role is based in Bengaluru.
The manager leads campaigns from insight through to impact, shapes creative briefs with stakeholders using user insight and storytelling, and mentors design, copy and video colleagues. The role also guides teams to build formats suited to each platform and touchpoint.
A major focus is building AI-integrated creative workflows. The manager uses generative AI tools to speed up execution, test and personalise content at scale, and codify creative systems that automate quality. The posting points to recent moves including an AI-led TV campaign and an automated workflow for performance creative.
Performance is part of the brief. The manager tests, learns and optimises creative in close step with growth and product teams, studies regional and behavioural differences across tier 2 to 4 India, and uses user research to inform each brief.
The post suits a creative leader with at least eight years in copy and art leadership across digital, video and performance work, who is comfortable with AI creative tools and can run creative pods.
Responsibilities
- Run campaigns spanning brand, performance and integrated channels, moving from insight to results.
- Shape creative briefs with stakeholders, using user insight to define the problem as well as the message.
- Mentor design, copy and video teams to bring ideas to life.
- Scale up creative production that runs on AI tooling for every format.
- Use GenAI tools to test, optimise and personalise content at scale.
- Guide formats built for each platform, from app alerts and paid performance channels to TV and digital branding.
- Test, learn and optimise creative in step with growth and product teams.
- Conduct user research to understand regional and behavioural nuance across tier 2 to 4 India.
Requirements
- At least eight years in creative leadership across copy and art.
- Background spanning online, video and paid-performance creative.
- Experience sharing ownership of briefs with strategy or marketing counterparts.
- Comfort and curiosity regarding AI-driven creative software and production methods.
- Strong team leadership, including running creative pods, mentoring and building collaborative teams.
- Eagerness to pursue new ideas and speed up creative work in a fast-growing company.
Core Skills
Benefits
- Hands-on access to generative AI platforms and room to experiment with new workflows.
- Autonomy and ownership over the work, with creative thinking tied to business outcomes.
- Working alongside a passionate group of creatives on meaningful problems.
Frequently Asked Questions
Answers are based only on the employer’s listing; where it doesn’t say, neither do we.
Where is the role based?
The role is listed as on-site in Bengaluru.
What experience is required?
The posting asks for at least eight years in creative leadership across copy and art, including digital, video and performance formats.
Does the role manage people?
Yes, the manager mentors design, copy and video colleagues and runs creative pods.
What is the salary?
The posting does not specify a salary.
How do I apply?
The posting does not describe an application process.
Sample Interview Questions
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