Opportunity at
WorkleapMarketing Analyst, Attribution - ShareGate
Workleap is a technology company founded in 2006 with headquarters in Montreal, specializing in software products including ShareGate and Workleap Agent. The organization is seeking a…
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About This Role
Workleap is a technology company founded in 2006 with headquarters in Montreal, specializing in software products including ShareGate and Workleap Agent. The organization is seeking a Marketing Analyst for Attribution to join the Revenue Operations team. This newly created position operates as a GTM business partner embedded within the business units, focusing on forecasting, funnel conversion, and velocity. The successful candidate will take charge of marketing attribution architecture across HubSpot…
Job Description
Workleap is a technology company founded in 2006 with headquarters in Montreal, specializing in software products including ShareGate and Workleap Agent. The organization is seeking a Marketing Analyst for Attribution to join the Revenue Operations team. This newly created position operates as a GTM business partner embedded within the business units, focusing on forecasting, funnel conversion, and velocity.
The successful candidate will take charge of marketing attribution architecture across HubSpot and HockeyStack, translating funnel information into executive-ready narratives. Responsibilities include diagnosing performance across inbound and channel engines, building diagnostic reporting layers for campaign performance and source quality, and incorporating AI tools such as Claude into analysis workflows to accelerate insights. This role pairs closely with the Marketing Ops Manager and reports to the Director of RevOps.
Responsibilities
- Manage the marketing attribution architecture across HubSpot and HockeyStack
- Translate funnel data into executive-ready narratives to guide strategy
- Diagnose marketing performance across inbound and channel engines to optimize budget allocation
- Build reporting and diagnostic layers covering campaign performance, funnel conversion, and source quality
- Integrate AI workflows using Claude to accelerate deep-dive analysis
Requirements
- At least three years of experience in marketing operations or marketing analytics within a B2B SaaS, software, or fintech company
- Deep hands-on expertise with HubSpot, including building, modifying, and troubleshooting campaign, lifecycle, and reporting logic
- Command of attribution models such as first touch, last touch, and multi-touch
- Fluency in underlying mechanics including UTM governance, lead routing, round robins, lifecycle stages, and source channel taxonomy
- Demonstrated ability to convert messy datasets into concise executive presentations
Qualifications
- Prior experience working with HockeyStack or a comparable attribution platform
Benefits
- Base salary ranging from USD 100,000 to USD 130,000 per year with an OTE of USD 110,000 to USD 140,000
- Long-term incentive plan (LTIP) program
- RRSP participation
- Family health insurance and telemedicine
- Annual wellness budget
- Flexible vacation policy
- Access to the Montreal office with twice-yearly in-person gatherings
- Access to Claude
Frequently Asked Questions
Answers are based only on the employer’s listing; where it doesn’t say, neither do we.
What is the salary range for this position?
The base salary ranges from USD 100,000 to USD 130,000 per year, with an OTE of USD 110,000 to USD 140,000, adjusted for the candidate's region.
What experience is required for the role?
Candidates must have at least three years of experience in marketing operations or marketing analytics at a B2B SaaS, software, or fintech company, alongside hands-on HubSpot expertise.
What is the location policy for this job?
The posting indicates remote work with access to the Montreal office and twice-yearly in-person gatherings.
What is the hiring process for this position?
The hiring process includes an initial call with a recruiter, a virtual interview with the hiring manager, a take-home case study, and a meeting with future colleagues.
Sample Interview Questions
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