
Remote opportunity at
CanonicalStorytelling and narrative lead
Canonical, a profitable and growing enterprise provider of open source software and the publisher of Ubuntu, is hiring a Storytelling and Narrative Lead to head its…
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AI Summary
As the Storytelling and Narrative Lead, you will head Canonical's content marketing team, shaping strategic messaging across enterprise open-source domains like cloud, AI, and IoT. Your day-to-day responsibilities will involve managing the global editorial calendar, cross-channel brand alignment, and optimizing content performance using data and search/AI engines. The position requires close cross-functional collaboration with product, brand, and marketing teams in a fully remote, globally distributed environment.
About This Role
Canonical, a profitable and growing enterprise provider of open source software and the publisher of Ubuntu, is hiring a Storytelling and Narrative Lead to head its content marketing team. The company supports breakthrough initiatives across public cloud, data science, AI, and IoT for major industry leaders. Operating globally with a distributed team since 2004, the employer offers a fully remote environment with periodic in-person team sprints around the world. This…
Job Description
Canonical, a profitable and growing enterprise provider of open source software and the publisher of Ubuntu, is hiring a Storytelling and Narrative Lead to head its content marketing team. The company supports breakthrough initiatives across public cloud, data science, AI, and IoT for major industry leaders. Operating globally with a distributed team since 2004, the employer offers a fully remote environment with periodic in-person team sprints around the world.
This role suits a metrics-driven and highly organized professional who cares deeply about narrative quality and wants to elevate brand authority. The position reports to the Director of Communications and requires working closely with marketing, product, and brand teams. Responsibilities include shaping content strategy, overseeing the editorial calendar, aligning messaging across channels, optimizing materials for search and AI engines, and monitoring key performance indicators.
Responsibilities
- Develop and execute a content strategy aligned with business objectives, search engine goals, and brand standards
- Manage the end-to-end content calendar to ensure efficient production with process clarity
- Maintain content quality, consistency, and brand alignment across all outputs
- Collaborate with web and growth engineering teams to optimize content for search and AI platforms
- Supervise quarterly content planning sessions alongside content specialists, product management, and marketing
- Monitor and report on content program KPIs utilizing analytics tools to find optimization opportunities
- Coordinate with marketing, product, and brand teams to ensure integrated campaign support across channels
Requirements
- At least 5 years of work experience in content or related fields, preferably within technology companies
- Minimum 2 years of experience operating as a manager or team lead
- Demonstrated background in producing authoritative and engaging content
- Portfolio of written work submitted with the application
- Applied knowledge of search optimization tools and strategies for content calendars
- Project management and interpersonal abilities to build efficient production workflows
Qualifications
- Bachelor degree in marketing, communications, or a relevant discipline
Core Skills
Benefits
- Base compensation adjusted for geographical location, experience, and skills
- Eligible for additional rewards such as annual bonuses and sales incentives
- Fully remote working environment
- Personal learning and development budget of 2000 USD per year
- Annual compensation review
- Recognition rewards
- Annual holiday leave
- Parental leave
- Employee Assistance Programme
- Opportunities to travel for in-person team sprints
Frequently Asked Questions
Answers are based only on the employer’s listing; where it doesn’t say, neither do we.
Is this position remote?
Yes, this is a fully remote role based in the EMEA region.
Who does this role report to?
The Storytelling and Narrative Lead reports to the Director of Communications.
What experience is required for this role?
Candidates must have at least 5 years of content experience, preferably in technology companies, including at least 2 years in a management or team lead capacity.
What is the salary for this position?
The posting does not specify a salary figure, noting that base pay depends on factors like geographical location, experience, knowledge, and skills.
Role DNA (AI assessment)
This high-impact leadership role requires sophisticated cross-functional collaboration to translate complex enterprise technologies into data-driven brand narratives.
Salary Analysis
Compensation was not disclosed in the posting, but benchmark data for a global remote Content Lead role in the enterprise software sector suggests a typical base range of $120,000 to $185,000 annually.
Employer-Listed Salary
Not disclosed
As stated in this job posting.
AI salary estimate (not from the employer)
AI-estimated market range based on role, seniority, and location — not a guaranteed offer, and independent of the employer's own figure above.
Sample Interview Questions
AI-generated questions tailored to this specific role — a preview of the full practice set.



