Opportunity at
StripeAEO and GEO Marketing Manager
Stripe, a financial infrastructure platform utilized by startups and major global enterprises to handle payments and expand revenue, is seeking an AEO and GEO Marketing Manager.…
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About This Role
Stripe, a financial infrastructure platform utilized by startups and major global enterprises to handle payments and expand revenue, is seeking an AEO and GEO Marketing Manager. Operating within the global Growth Marketing unit, this position focuses on driving new customer acquisition through modern discovery platforms like ChatGPT, Perplexity, and Google AI Overviews. This opportunity suits an experienced search optimization professional who wants to build innovative acquisition channels and optimize web…
Job Description
Stripe, a financial infrastructure platform utilized by startups and major global enterprises to handle payments and expand revenue, is seeking an AEO and GEO Marketing Manager. Operating within the global Growth Marketing unit, this position focuses on driving new customer acquisition through modern discovery platforms like ChatGPT, Perplexity, and Google AI Overviews. This opportunity suits an experienced search optimization professional who wants to build innovative acquisition channels and optimize web properties for upcoming artificial intelligence technologies.
The person in this position will create and execute strategies to optimize the web presence for AI agents and search engines. Responsibilities include building testing roadmaps alongside cross-functional partners, enhancing website accessibility for automated systems, and reporting on performance metrics. Collaboration will occur regularly with content creators, engineers, and data analysts.
Responsibilities
- Direct the user acquisition and growth strategy for answer engine optimization
- Enhance the website so AI agents can easily navigate and execute actions for users
- Drive the creation and adoption of AI features to boost channel performance
- Provide routine performance reports and updates to measure progress and spot new opportunities
- Collaborate with engineering, content, and data analytics groups to formulate a testing roadmap
Requirements
- Minimum of five years designing and implementing search engine optimization strategies, including direct work in answer engine and generative engine optimization
- Demonstrated technical background in making websites compatible with SEO and AEO
- Familiarity with analyzing metrics through dashboards and analytics tools such as Google Analytics, Looker, Tableau, or Adobe Analytics
- Background in utilizing user intent analysis to prioritize actions that generate measurable results
- Demonstrated capability to take initiative, resolve problems independently, and complete projects
- Experience managing project plans involving cross-functional groups like engineering and content units
Qualifications
- Familiarity or direct background with Retrieval-Augmented Generation, vector search, and Natural Language Processing
- Background running in-house search optimization for business-to-business SaaS organizations
- Background within the fintech, billing, accounting, payments, or startup sectors
- Proficiency in writing SQL queries to pull data independently
- Possession of a Bachelor degree or four additional years of relevant professional experience
Core Skills
Frequently Asked Questions
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What is the employment type for this role?
The posting indicates that this is a full-time position.
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What is the salary for this position?
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What are the core experience requirements?
Candidates must have at least five years of experience in search engine optimization strategies, including direct work with answer engine and generative engine optimization, alongside technical website optimization skills.
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