
Opportunity at
TideLead Country Commercial Manager for Business Management Software
Tide is seeking a Lead Country Commercial Manager to join its business management software commercial division in London. In this role, you will scale revenue growth…
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About This Role
Tide is seeking a Lead Country Commercial Manager to join its business management software commercial division in London. In this role, you will scale revenue growth across accounting, tax, and payroll products while building an indirect distribution channel through partners and accountants. You will sit at the center of the commercial function, collaborating with marketing, product, and finance teams to analyze funnel conversion, campaign performance, and product prioritization. Tide provides…
Job Description
Tide is seeking a Lead Country Commercial Manager to join its business management software commercial division in London. In this role, you will scale revenue growth across accounting, tax, and payroll products while building an indirect distribution channel through partners and accountants. You will sit at the center of the commercial function, collaborating with marketing, product, and finance teams to analyze funnel conversion, campaign performance, and product prioritization. Tide provides small and medium-sized enterprises with business accounts, banking services, and connected administrative solutions such as invoicing, accounting, expense management, and payroll. Serving over two million members globally, the company utilizes advanced technology to help SMEs save time and money. This position requires strong commercial acumen, analytical skills, and experience scaling software products.
Responsibilities
- Partner with finance to set, track, and refine commercial projections for accounting, tax, and payroll products while identifying risks and opportunities
- Research the UK accountants market to construct an indirect model that scales business management software products
- Analyze competitor movements and industry trends to strengthen Tide's market positioning and value proposition
- Collaborate with the business insights team to review member behavior, segment audiences, and evaluate subscription cohort performance
- Partner with product teams to align on roadmaps, shape product positioning, and support feature launches with go-to-market strategies
- Communicate regularly with senior leadership and executives regarding commercial performance and strategic initiatives
Requirements
- At least five years of experience leading continuous activity to drive commercial performance, preferably with accounting, invoicing, or expense management products in a fintech setting
- Demonstrated commercial acumen with a track record of partnering with finance to track key performance indicators and meet revenue goals
- Experience scaling software at an accountancy software company or directly with accountants
- Strong analytical mindset capable of turning data insights into actionable plans
- Proven background in delivering omni-channel campaigns across sales, CRM, and in-app contact points
- Exceptional project management abilities to handle multiple product launches and tactical tests simultaneously
Qualifications
- Understanding of the software landscape related to accountancy companies and professionals
Core Skills
Benefits
- Competitive salary
- Vitality Health Insurance covering mental and physical wellbeing, perks, fitness watches, Waitrose cashback, and gym memberships
- 24/7 Employee Assistance Programme
- 25 days of holiday with the option to purchase extra days
- Professional learning and development budget
- Referral bonus program
- Salary sacrifice options such as a cycle to work scheme and pension contributions
- Office with an all-day snacks bar
- Enhanced family-friendly leave
- 24 hours of paid volunteering time off annually
- Flexible work arrangements
- Monthly team social events
- Sabbatical leave
Frequently Asked Questions
Answers are based only on the employer’s listing; where it doesn’t say, neither do we.
Where is this role located?
This position is based in London, where Tide maintains offices.
What is the employment type?
The posting lists the employment type as full-time.
What salary does this position offer?
The source posting does not specify a salary figure, stating only that it is competitive.
What experience is required for this job?
Applicants must have at least five years of experience driving commercial performance, ideally with accounting, invoicing, or expense management products in fintech, along with software scaling experience involving accountants.
Sample Interview Questions
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