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StoryblokSenior Content Marketing Specialist - UK
Storyblok, the headless CMS company utilized by major organizations such as Virgin Media O2, Oatly, and TomTom, is seeking a Senior Content Marketing Specialist - UK.…
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About This Role
Storyblok, the headless CMS company utilized by major organizations such as Virgin Media O2, Oatly, and TomTom, is seeking a Senior Content Marketing Specialist - UK. Operating as a fully remote enterprise, Storyblok helps both developers and marketers build and publish structured content across websites, applications, and AI search tools. This position sits inside the Brand and Communications team to guide content creation for monthly campaign cycles, target audience tracks,…
Job Description
Storyblok, the headless CMS company utilized by major organizations such as Virgin Media O2, Oatly, and TomTom, is seeking a Senior Content Marketing Specialist - UK. Operating as a fully remote enterprise, Storyblok helps both developers and marketers build and publish structured content across websites, applications, and AI search tools. This position sits inside the Brand and Communications team to guide content creation for monthly campaign cycles, target audience tracks, and customer advocacy assets including case studies.
The person in this role will develop thought-leadership materials, coordinate with field marketing and public relations, execute keyword research via SEO tools, collaborate with video professionals, and manage the case study lifecycle. Additionally, the selected candidate will support executive communication channels on LinkedIn, help build a user-generated content initiative, and monitor content performance on the company website. Storyblok provides a collaborative, flexible work environment for professionals with strong writing capabilities, AI literacy, and a data-driven approach to B2B marketing.
Responsibilities
- Shape and execute content creation within the Brand and Communications Team, spanning long-form whitepapers, blog posts, short-form landing pages, and other supporting assets
- Generate storytelling-focused content ideas for thought leadership while keeping abreast of B2B social trends
- Align content marketing efforts with public relations, company social media, and executive LinkedIn communications
- Conduct in-depth keyword research using tools like Ahrefs and Semrush to identify relevant topics and keyword groups
- Brief videographers and motion graphics experts for campaign tracks, events, and social media
- Monitor and optimize the content health of all Storyblok website assets
- Own the case study content process from ideation and customer contact to creation and publication
- Manage case study page optimization, updates to older materials, and coordination with Partner and Customer Success teams
- Plan measurable outreach strategies to acquire more customer success stories and track precise KPIs
Requirements
- 5 or more years of experience in content marketing or content strategy
- Knowledge of SEO best practices, including familiarity with on-page and off-page tactics
- Tech industry marketing experience
- Content reporting experience involving data analysis and recommendations
Qualifications
- Content marketing experience in a B2B tech scale-up environment
- Experience developing and executing user-generated content programmes in B2B or tech settings
- Background in a Brand and Communications team with an integrated content function working alongside PR and social media teams
- Experience building content marketing support agents via tools like Claude to automate processes
- Experience working on event content
Core Skills
Benefits
- Monthly remote work stipend covering home internet and electricity costs
- Home office equipment package provided at the start including a laptop, keyboard, and monitor
- Home office equipment upgrade or membership to a local co-working space after onboarding
- Sick leave benefit, parental leave, and 25 days of annual leave plus local national holidays
- Personal development fund for courses, books, conferences, and materials
- Annual international team-building trip, alongside quarterly and monthly online get-togethers
Frequently Asked Questions
Answers are based only on the employer’s listing; where it doesn’t say, neither do we.
Is this position remote?
Yes, Storyblok is a fully remote company offering a remote work opportunity with flexible schedules.
What experience is required for this role?
Candidates must have 5 plus years of experience in content marketing or content strategy, knowledge of SEO best practices, tech industry marketing experience, and content reporting experience.
What is the salary for this position?
The salary is not specified in the job posting.
What team will this specialist join?
This person will sit within Storyblok's Brand and Communications team.
Sample Interview Questions
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