Opportunity at
JumiaSocial Media Manager - Jumia (Full Time)
Jumia, a major pan-African e-commerce platform incorporating proprietary logistics and digital payment systems, is seeking a full-time Social Media Manager to join its team on-site. Operating…
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About This Role
Jumia, a major pan-African e-commerce platform incorporating proprietary logistics and digital payment systems, is seeking a full-time Social Media Manager to join its team on-site. Operating with over 3,000 employees and listed on the New York Stock Exchange, the organization aims to enhance daily life across Africa through accessible online services. This position requires an individual to oversee and execute comprehensive social media strategies across platforms like Meta, TikTok, and…
Job Description
Jumia, a major pan-African e-commerce platform incorporating proprietary logistics and digital payment systems, is seeking a full-time Social Media Manager to join its team on-site. Operating with over 3,000 employees and listed on the New York Stock Exchange, the organization aims to enhance daily life across Africa through accessible online services.
This position requires an individual to oversee and execute comprehensive social media strategies across platforms like Meta, TikTok, and YouTube. The person in this role will balance brand awareness targets with performance metrics, manage influencer partnerships from sourcing to tracking, and direct both in-house video production and paid boosting initiatives. Candidates should possess a strong foundation in social media marketing and deep familiarity with Egyptian cultural trends.
Responsibilities
- Design and execute social media strategies across Meta, TikTok, and YouTube to balance brand visibility with performance targets
- Establish and monitor key performance indicators for each channel, including reach, traffic, engagement, conversions, and cost per order
- Collaborate with category, commercial, CRM, and creative teams to build weekly and monthly content calendars
- Lead content planning for major shopping events such as Ramadan, Black Friday, and the company anniversary
- Develop creative briefs for video producers, designers, and agencies regarding in-house videos and recurring series
- Plan, launch, and optimize paid boosting campaigns on Meta platforms alongside performance-ready content for TikTok
- Execute creative testing frameworks for hooks, formats, and messaging to scale successful strategies
- Manage end-to-end influencer marketing initiatives including creator selection, contract negotiation, budgeting, and deliverable tracking
- Oversee community management and social listening activities to maintain proper tone and address sensitive situations
- Analyze performance data using native tools, GA4, and attribution platforms to generate regular reporting and actionable next steps
Requirements
- Possess four to six years of professional experience in social media marketing within retail, e-commerce, or consumer brands
- Demonstrate proven track record managing end-to-end influencer campaigns with measurable outcomes
- Bring hands-on experience utilizing Meta Ads Manager and TikTok Ads for paid social optimization
- Show strong analytical capabilities with proficiency in native platform analytics, GA4, and attribution tools
- Demonstrate a deep understanding of Egyptian culture, audiences, and social trends
- Communicate fluently in written English and written Arabic, including Egyptian colloquial
Qualifications
- Display a creative eye for short-form video content and platform-specific dynamics
- Exhibit strong project management capabilities to juggle multiple campaigns simultaneously
- Maintain a data-driven approach centered on testing and learning
Core Skills
Benefits
- Gain unique experience within a structured yet entrepreneurial environment
- Contribute to building the African e-commerce sector with tangible impact
- Work alongside a professional and dynamic team
- Experience personal and professional growth aimed at training future leaders
Frequently Asked Questions
Answers are based only on the employer’s listing; where it doesn’t say, neither do we.
What is the employment type for the Social Media Manager role?
The position is full-time.
What is the work location or remote policy for this job?
The posting specifies an on-site arrangement, though a specific city location is not stated.
What experience is required for applicants?
Candidates must have four to six years of experience in social media marketing, preferably within e-commerce, retail, or a consumer brand, along with proven experience managing influencer campaigns.
What language skills are needed?
Applicants must have excellent written English and written Arabic, which includes Egyptian colloquial.
Sample Interview Questions
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