Opportunity at
FreshworksSVP, Corporate Communications & Brand Marketing
Freshworks is hiring a SVP, Corporate Communications & Brand Marketing to serve as the executive steward of the company brand reputation, corporate narratives, and market positioning.…
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About This Role
Freshworks is hiring a SVP, Corporate Communications & Brand Marketing to serve as the executive steward of the company brand reputation, corporate narratives, and market positioning. Operating in a hybrid capacity out of the San Mateo office, this leadership role directs global public relations, corporate communications, social media, and brand strategy initiatives. The position requires close collaboration with the chief executive officer, board members, and executive leadership to enhance category…
Job Description
Freshworks is hiring a SVP, Corporate Communications & Brand Marketing to serve as the executive steward of the company brand reputation, corporate narratives, and market positioning. Operating in a hybrid capacity out of the San Mateo office, this leadership role directs global public relations, corporate communications, social media, and brand strategy initiatives.
The position requires close collaboration with the chief executive officer, board members, and executive leadership to enhance category leadership and support multi-tier customer acquisition across enterprise, commercial, and small-to-medium business segments. Responsibilities include shaping executive communications, investor messaging, crisis response strategies, and high-stakes media engagements.
The annual base salary for this position spans from $330,000 to $410,000, with eligibility for variable compensation, bonuses, and equity. Compensation levels are determined by factors such as experience, skills, and geographic location.
Responsibilities
- Formulate and execute global brand and corporate communication strategies aligned with long-term corporate objectives
- Direct and mentor global teams spanning public relations, analyst relations, brand identity, and social media
- Collaborate with the C-suite and board of directors on executive messaging, investor relations, crisis response, and media strategy
- Supervise the creation of global brand identity guidelines and integrated marketing campaigns for multiple customer tiers
- Manage global agency partnerships and industry events to maximize positive media share of voice
- Establish measurement frameworks to evaluate brand equity, pipeline impact, and communications return on investment
Requirements
- Possess 25 to 30 years of progressive marketing and communications leadership experience within enterprise software or B2B SaaS firms
- Demonstrate executive experience leading large global teams and tying brand strategies to multi-hundred-million-dollar revenue pipelines
- Show expertise in building corporate narrative frameworks and translating business priorities into measurable operational plans
- Demonstrate a track record of operational governance, managing global agency networks, and controlling headcount and program budgets
- Exhibit executive presence with strong oral and written communication skills and experience acting as an official spokesperson for tier-1 media and analysts
Qualifications
- Direct background leading brand transformations, IPO readiness, or merger and acquisition integration communications for public technology companies
- Advanced degree such as a Master’s or MBA in Marketing, Business Administration, or Communications
Core Skills
Benefits
- Annual base salary between $330,000 and $410,000
- Eligibility for variable compensation, bonuses, and equity
Frequently Asked Questions
Answers are based only on the employer’s listing; where it doesn’t say, neither do we.
What is the location and work arrangement for this role?
The position is based in the San Mateo office in a hybrid capacity.
What is the salary range for the SVP, Corporate Communications & Brand Marketing position?
The annual base salary ranges from $330,000 to $410,000, and the role is also eligible for variable compensation, bonuses, and equity.
What level of experience is required?
Candidates must have 25 to 30 years of progressive marketing and communications leadership experience in enterprise software or B2B SaaS companies.
Are there any preferred educational or professional qualifications?
An advanced degree such as a Master's or MBA in Marketing, Business Administration, or Communications is listed as a nice-to-have qualification, along with experience in brand transformations, IPO readiness, or M&A integration.
Sample Interview Questions
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